Upcoming Events & Programs
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Thursday, January 21
5-6 p.m.
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Campaigns, ad sets, ads, oh my! Join our friends from ChatterBlast Media for Facebook Advertising 2.0, where you’ll get a refresher on some of the basics before jumping into more details surrounding audiences, measurement and reporting. Finish up with a workshop where you can go through the motions along with the experts.
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Wednesday, January 27
12-1 p.m.
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In a world of earned, owned and paid media, there are moments where each of us, as individuals and as voices for our organization, have the opportunity to integrate equity into our work.
At PPRA, we believe equity is an intentional commitment which recognizes that individuals have different experiences in our industry and varying access to opportunities for success. This interactive panel discussion, led by Exude, Inc., will center on the core of equity and the channels where we have the opportunity to intentionally weave more equity into our PR work.
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Thursday, February 11
5-6 p.m.
Join other members for a networking happy hour. Bring a drink, questions to ask your peers, and successes to share with the group! All members are welcome.
As we adjust to the virtual world, PPRA would appreciate any financial support, so please pay what you wish for this event!
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In an effort to create and maintain an environment that is inclusive and welcoming to all members, PPRA’s DEI committee is looking to learn more about our members.
Please complete this online DEI survey so that we can evaluate actions that we can take as an organization to provide programming beneficial for all current members and engaging to potential members.
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#2021Goals:
Become a PPRA Member for 10% Off!
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Join before January 31, 2021 using “PPRA10,” and you’ll receive a 10% discount on your new, regular PPRA membership.
Join now to access discounted educational events, professional resources, and a vast network of industry professionals.
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PRoActive:
Support CORA with the Service Committee
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The Service Committee is looking for anyone interested in helping with some pro bono work for our PRoActive partner, CORA Services. CORA provides a variety of resources to families around the region, and PPRA is helping them refine their website to reflect the great work they do. Please contact Ryan Wall or Alyssa McFadden to get involved.
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Call for Volunteers:
Greater Philadelphia Film Office Seeks PR Support
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The Greater Philadelphia Film Office is developing a communications committee to support its public relations projects and initiatives. The non-profit is currently seeking volunteers to serve on this committee and commit a few hours each month to help grow the local film and video industry. Interested individuals should contact Susan Reiff at Susan@film.org.
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Ike Richman Communications successfully placed the Daring Diagonal Virtual Museum, an exquisite experience for art, design and architecture aficionados, in Architectural Digest to the delight of the client.
Jesse Cute at Allied Global Marketing announced that the agency will be handling regional publicity & promotion for Apple TV+ including original films and series beginning this month.
Jill Flanagan is serving as a freelance communication consultant for The CAYL Institute (Community Advocates for Young Learners). Her work includes crafting a communication plan for the organization's launch in February 2021, advising client on social media best practices, and reviewing content for website redesign.
Amy Buckman, Director of School and Community Relations for the Lower Merion School District, conceived, instituted and publicized a COVID-19 dashboard on the District’s website and a Healthline number for families to report and discuss cases with the LMSD Health Services nurses. The dashboard received more than 50,000 views in November and December and the hotline fielded more than 150 calls in that time.
Proposals are still being accepted for PRogress Through Tech, PRSSA’s Mid-Atlantic District Conference, held virtually March 13, hosted by Temple PRSSA. If you are interested in speaking, apply by visiting https://www.templeprssa.org/district-conference; deadline is Friday, January 15.
Rachel Ezekiel-Fishbein is celebrating the 25th anniversary of her freelance consultancy, Making Headlines PR, with the launch of her new website, makingheadlinespr.com. Rachel founded Making Headlines when both her first child and the Internet were in their infancy as a means of accessing more balance than agency life in the 1990s allowed. Since, she has served as a mentor to other female entrepreneurs. This month, Rachel also began work with a new client, The LiveWell Foundation, which provides free depression treatment through the nation’s only peer-led, educational, depression support groups.
Garfield Group is looking for an exceptional assistant account executive with 2-3 years of experience to join our public relations team. Candidates should be talented storytellers, understand the media landscape, and have a passion for supporting client relationships. Apply now!
Gregg Feistman was recently quoted in medium.com/PRontheGo about Is Tech Making Public Relations Better or Worse? and in Forbes.com on how the takeover of the U.S. Capitol Provided Crisis Management Lesson for Business Leaders.
Erin Flynn Jay is contributing to ongoing reporting on poverty alleviation as part of a listening tour of five Philadelphia neighborhoods conducted by Generocity in partnership with United Way of Greater Philadelphia and Southern New Jersey.
In lieu of its Spring internship program, Brian Communications will offer a Spring Seminar Series, a sequence of six masterclass sessions which will dive into a variety of communications topics, and ultimately form the basis of students’ professional career in the industry. With limited spots available, applications will be accepted until January 27th. For more information about the series or to apply, visit briancom.com!
Cashman & Associates secured, in partnership with Visit Philadelphia and through its work with the James Beard Foundation earlier this year, a nine-page print feature titled “Philly Special” in Travel + Leisure’s December 2020 issue, celebrating various makers, chefs, artists and local businesses in the city’s diverse neighborhoods.
Cashman & Associates helped to bring a couple’s 2020 wedding to fruition (after four previous cancellations) at King of Prussia Town Center, creating a wedding ceremony in under one week, securing local broadcast coverage and a feature in The New York Times’ Mini-Vows section, highlighting the Bynum’s love story and their long-awaited walk down the aisle.
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Director of Communications and Brand Management, Mural Arts Philadelphia
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Assistant Director, Marketing and Social Media, Drexel University
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Account Executive, Maven Communications
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Marketing Strategist Specialist 3, Penn State
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Thank You to Our Gold Medal Awards Sponsor:
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