CACCE January 2022 E-Newsletter
The mission of CACCE is to equip Chamber of Commerce professionals with leadership skills and tools
to build innovative Chambers.
CACCE 2022 Conference Schedule
Be sure you have the following dates on your calendar for 2022:
 
2022 CACCE Staff Leadership Development Conference
Wednesday – Friday, April 27 – 29, 2022
Beach House Resort
Hilton Head Island, SC

2022 CACCE Annual Management Conference
Wednesday – Friday, October 26 – 28, 2022
Hilton Garden Inn & Statesville Civic Center
Statesville, NC

More information will be shared soon!
Associate Member News
Public Relations Society of America has just recognized Clayton County Georgia Municipality with the Phoenix Award for Branding and Reputation Management. The award-winning marketing and advertising firm 365o Total Marketing recently led the branding project that earned the high honors for its client, the Clayton County Board of Commissioners. The Phoenix Awards recognize the best public relations campaigns and activities from the previous year. The new brand, “Cc: Clayton connected,” launched in June 2020 and has already changed perceptions of Clayton County to reflect prosperity and growth. In its first 16 months, the new colorful logo and slogan of “Where the world lands and opportunities take off” has created a refreshing new identity for Clayton County government and its departments and has made the county a competitor in Metro Atlanta. The campaign has taken off thanks to the globe-shaped logo, developed from a grid of vibrant colors that signals Clayton County’s access to the world as the home of Hartsfield-Jackson Atlanta International Airport, one of the busiest airports in the world. The award adds to an ever-growing list of accolades for 365o Total Marketing’s work with municipalities and chambers of commerce.
As you head into 2022 looking for change and improvement in your organization and community, take a few moments to listen to our most recent podcast with growth expert Casey Steinbacher. "It's raining money," Casey told us! We discussed the impact of public and private funding on workforce development and talent attraction issues facing community leaders today. Casey also shared her mantra on business and community success as well as her top three tips for chamber leaders in the new year. 
 
Convergent Nonprofit Solutions hopes our chamber partners, clients, and friends had a great holiday and wonderful start to 2022. Please feel free to reach out to info@convergentnonprofit.com or click this link for a time to discuss your chamber's funding goals for the new year.

Francis Consulting Services is excited to announce that we are now working with the Union County (NC) Chamber to help strengthen their public policy program in 2022. Union County will becomes the fifth Chamber in North Carolina that we have worked with in the past 12 months. We are also adding capacity to monitor the South Carolina statehouse and will begin offering public policy support to Chambers in South Carolina in 2022. To learn more about how we approach advocacy, watch our CACCE Webinar, visit us at www.FrancisConsultingServices.com or follow us on Facebook or LinkedIn.
TikTok & Chambers
I've gotten some questions about TikTok & chambers. While I haven't really gotten into it yet (I only just joined Instagram), I thought I'd at least share some ideas & thoughts. Here's 12 examples of chambers of commerce on TikTok. While the next 2 aren't chamber-specific, if you're just interested in understanding the platform, I've also put together: What is TikTok & How are People Making Money On It? and Getting Started On TikTok & Planning Your Account for Long-Term Success. Let me know if you have questions: izzy@theizzywest.com 
In YGM’s last ‘TRC Talks: Ideas & Inspiration’ talk show of 2021, Jason E. Ebey, IOM, CEO and Principal Consultant of YGM, discussed MADE magazine, a publication of Catawba Co. Chamber (NC) with Lindsay Keisler, IOM, CCEC, President & CEO of the chamber. A blog review of their discussion is available on the YGM website. If you missed any of the ‘TRC Talks’ in 2021, there is a Year In Review on the YGM page linking to all of the videos on the YGM YouTube channel. Be sure to Like and Follow the YGM Facebook page for notifications of upcoming videos in 2022. Through this video series, Ebey and YGM find topics of interest and use to chamber professionals and brings in guests who can assist in making it easier for chambers to implement similar practices in their own chambers.
CACCE Member News
Burke County Chamber
The Chamber has welcomed Casey Collins as their new Administration & Information Specialist.
Elizabeth City Area Chamber
Holly Staples left the Chamber at the end of December, and Anya Davis has been promoted to President.
Hilton Head Island-Bluffton Chamber
The Chamber recently welcomed four new staffers to its organization:

  • Michelle Pivik is the new Director of Member Recruitment & Engagement. 
  • Seth Richardson joins the chamber's Visitor & Convention Bureau division as the Director of Sales & Partnership Management.  
  • Robin Bridgers also joins the chamber's Visitor & Convention Bureau division as the Group Sales Coordinator. 
  • Megan Goheen is the new Visual Content Coordinator. 
North Carolina Chamber
The NC Chamber recently released its 2021 edition of the How They Voted report. This annual voting record identifies the key legislation the NC Chamber supported or opposed during the 2021 session of the NC General Assembly and grades the performance of state legislators when given the chance to stand up for job creators on these priorities.

The NC Chamber and the North Carolina Bankers Association's 20th Annual Economic Forecast Forum will convene the state’s most influential leaders on January 7, 2022 to discuss how North Carolina can continue to lead in job retention, job creation, and quality of life.
 
Workforce Webinar with State Superintendent of Public Instruction Catherine Truitt: The NC Chamber invites you to a free webinar on January 26, 2022 (11 a.m. – 12 p.m.) with Superintendent Catherine Truitt on advancing alignment between employers and educators so that our students are prepared for success after high school. This webinar will be moderated by CEO and Editor in Chief of EdNC Mebane Rash.
On January 27, 2022, join the NC Chamber, NC Department of Environmental Quality officials, and industry experts at the annual Environmental Compliance Conference for a deep-dive exploration of pressing regulatory issues, legislation, and policy decisions currently impacting the air, water, waste, and natural resource arenas. This event is targeted toward professionals who manage the environmental and safety compliance matters for their organization, with focus on regulations and how to ensure compliance.

As North Carolina’s population increases, so do demands on the energy sector. On February 15, 2022, the NC Chamber will host its annual Energy Summit to explore industry trends, challenges, and innovations that will impact our state’s energy strategy and business climate.
Raleigh Chamber
Raleigh was recently named the 3rd best large college town by WalletHub.

NC TECH has released a new index that tracks how competitive North Carolina’s metropolitan statistical areas (MSAs) compared to 110 regions across the country, and Raleigh-Cary ranks 7th, according to the index’s rankings.


The Chamber hosted its annual Leadership Conference in November.
Randleman Chamber
The Chamber finished the year strong with Christmas with the Ember's, a well-attended holiday music show held in December. Although 2021 was a year of adaption due to the continued COVID virus, the chamber is looking forward to a full slate of programs for 2022 starting with the wedding expo in March.
Rowan County Chamber
The Chamber’s 96th Annual Gala will be held January 13 at the West End Plaza. Novant Health Rowan Medical Center is the Title Sponsor. The theme of this year’s Annual Gala is “Our Future Shines Bright." The gavel will pass from 2021 Chair Bob Honeycutt with F&M Bank to 2022 Chair Brad Walser with Walser Technology Group. Awards will be presented for: Paul E. Fisher Chamber Volunteer of the Year; Chamber Champion Small Business of the Year; and the Duke Energy Citizenship & Service Award. There will be a reception and dinner catered by The Smoke Pit.
National Partner Updates for our CACCE Members
ACCE
The 2022 ACCE Convention will be held in-person July 26 - 29, 2022 in Indianapolis, IN. For more information and to register, please click here.

Bob Harris Article
Click here for Bob's Board Driver's Manual. Feel free to share this one-page reminder at your next Board Meeting - governing principles that drive a high-performing Board of Directors.

Travel Awaits
Several CACCE member towns in South Carolina were recently mentioned in Travel Awaits latest article 9 Charming Towns in South Carolina That Could Star in a Hallmark Christmas Movie.

WACE Chamber Leadership Podcast
Click here for the episode Board of Directors - Who Does What?
Does your chamber board have a clear understanding of who does what or are you “winging it”? This week Dave Kilby, President of W.A.C.E., discusses the importance of understanding management vs. governance and having clearly defined roles and responsibilities that are understood by everyone in the organization. Have you had this discussion with your board lately? If not, now might be the time so you can all start the year on the same page.