Engaging Millenials and Gen Z in the Workplace
By Guest Author Ian Kitchen
There have been a number of articles published recently about how many large corporations are changing themselves to attract and retain their Millenial employees. Certainly, big companies have the luxury of large budgets to internally restructure their culture and standard operating procedures to better appeal to those now flooding the job markets
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but the question remains, how do all the other businesses achieve this same goal on a more realistic and affordable scale? What can
small businesses (
SMBs
)
learn from these new workforce generations and how can the businesses implement new and appealing practices and cultures that will entice the young generations to engage with them without necessarily breaking their bank accounts?
Ian Kitchen is an MBA student at the University of Minnesota's Carlson School of Management in Minneapolis, MN. A Millenial himself, Ian also works as a Sr. Marketing Manager at the university.
If you would like to comment on this article, please email me at
mark@kodyne.com.
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