Greetings!
Here we are at the start of the 4th quarter, perhaps the strangest in recent history! Supply chain shortages are real. In many cases, the factories that produce our merchandise are closed due to COVID. And when they are able to produce products, increasingly they are not able to find containers to ship. And when they do find containers the ships that they sail on are being held up at port – customs and the teamsters are all being hit by COVID as well!
The result of this being that there simply isn’t as much merchandise to sell! Now more than ever, it is important to work with your rep to ensure that the money and space that you allot for your new items actually works like it is supposed to – it does no one any good to order things that simply aren’t going to be here in time to sell! It might also be a good time to go over current orders with your rep – add cancel dates, make sure eta’s are still workable, etc.
People have money – we all need to make sure we have the merchandise to spend it on!
Until next month…
Sincerely,
Lindsay DeMyer
President, Darrah & Co.
