Happy New Year: Making a Difference in 2020  
 
I don't usually write articles on subject matter other than marketing... but since this is the new year I thought it might be appropriate to write about self-care.
 
In my opinion, marketers have a tendency to be overachievers. So, they typically are "all-in" when it comes to their personal and professional life. But, that can cause an imbalance in the body, the mind, and spirit. Most of the marketers I know are so busy putting in 12 to 16-hour days trying to get a project finalized usually within self-imposed deadlines. And then on weekends, they are typically on a plane to get to a trade show or some other meeting. So, a marketer has a difficult time running from one project to the next and balancing home life.
 
My new year's gift to you is to give you a few ideas to help you understand the importance of self-care. Time to take control of your life.
 
New Series on Photography Tips

A colleague of mine has generously donated his time to write a series of articles on how to get the best out of your product photography/videography. Ted Villegas of TedVStudios has over 20 years of experience in the photo/video world. His work has been displayed in the LA Times as well on Billboards around California. He now focuses on high-tech products from his clients like Western Digital, Hitachi, Q Logic, and Lantronix to name a few. In this article Ted discusses whether or not you really need to hire a professional photographer.

Salary Guide 2020: Creative and Marketing

I recently came across a nifty salary guide put out by Robert Half, parent company of The Creative Group. It has a wealth of information about marketing and advertising hot jobs and emerging markets. They also have a salary calculator for various parts of the country.

I thought this might be a useful tool for my readers and I wanted to share this information with you. If you are searching for new opportunities, happy hunting. And, if you are looking to hire someone in the marketing or creative field, this salary guide will provide you pertinent information to keep you up to date on industry trends.

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