Visual 1st Perspectives
September 23, 2021
Visual 1st & the DIY Video Summit
kick off in just 25 days!

Buy your ticket now!
The earlier you register, the earlier you can participate in our pre-conference networking LinkedIn Events site to check out and connect with fellow attendees.
Dear photo & video industry colleague,

Don’t miss out on this year’s Visual 1st conference, Oct. 19-20 and the inaugural DIY Video Summit, Oct 21 – buy your ticket now!

With AI-driven technology as well disruptive business-focused innovation at unprecedented speed, there’s no better time to hear from industry thought leaders, see live demos from innovative developers and to network with industry peers –join us at Visual 1st and our new DIY Video Summit!

If you haven’t attended before, you can get a taste for the level of discussions, speaker lineup, and attending companies by downloading last year’s 34-page Visual 1st 2020 Recap whitepaper.
Oct. 19-20
8:00 am - 12:00 PM Pacific Time


Virtual interactive conference

Covering photo and broader imaging innovation topics.
Oct. 21
8:00 am - 12:00 PM Pacific Time



Virtual interactive conference

Covering trends in enabling video creation by non-video professionals – consumers, SMBs and enterprises.
We're pleased to present you with this year's stellar lineup of thought-provoking fireside chat presenters for our Visual 1st conference and our inaugural DIY Video Summit.

For a complete list of presenters, including panel speakers and Show & Tell demo presenters, please check our program & speaker pages on Visual 1st and DIY Video Summit.

Below, we'll start with the DIY Video Summit fireside chat presenters, followed by those for Visual 1st.

Virtual interactive conference

Covering trends in enabling video creation by non-video professionals – consumers, SMBs and enterprises.
Fireside Chat Sessions
VP of Brand Experiences & Storytelling
Driving Transformation One Story at a Time
At Intuit, video plays a crucial role in bringing the mission to life, winning the hearts and minds of employees, and driving massive transformation across the company. The keys to success? First and foremost, amplifying strategic intent through meaningful stories and experiences. Secondly, democratizing the power of storytelling to drive change in all corners of the organization. 

In this session you’ll hear first-hand how video storytelling, ranging from professional production to DIY processes, is creating fundamental business transformations in every facet of Intuit’s operations. 

Lionel Mohri is Intuit’s VP of Brand Experiences & Storytelling, a department he founded in 2019. Previously, Lionel was Intuit’s VP of Design and Innovation Practices and held several other senior positions within the company. Before he joined Intuit in 2011, Lionel was with IDEO, most recently in the role of Senior Innovation Program Leader. Lionel holds a BS and MS in Mechanical Engineering from UC Berkeley.
President
Embracing – and Driving – Video Technology Innovation
If anyone saw today’s surge in DIY video creation coming, it’s Oren Boiman and Eli Lubitsch.

Oren has overall responsibility for video creation at Vimeo, where he is SVP for Small Businesses and Head of Video Creation. He spoke at Visual 1st in 2014 and 2015 in his previous role as Founder & CEO of Magisto

Eli Lubitch is the co-founder and president of Beamr, a world leader in video and image compression and winner of the Best Business Potential Award at Visual 1st 2016. 

In this dual fireside chat with Oren and Eli we’ll explore how the inter-related technology components of a rapidly evolving video ecosystem – ranging from smartphone cameras to microprocessors, AI, and video viewing environments – have spurred the current adoption of video among consumers and businesses. 

Eli and Oren will share their views on how these technologies must – and will – evolve to spur further video usage growth by removing remaining bottlenecks and enabling new mass-market use cases.


Oren Boiman:
Oren Boiman is Senior VP for Small Businesses and Head of Video Creation at Vimeo. Oren was the CEO and Co-Founder of Magisto, which pioneered AI-powered video editing (acquired by Vimeo). Oren is a Ph.D. expert in Computer Vision and Artificial Intelligence ( from Weizmann Institute of Science) and holds a manga cum laude M.Sc. and B.Sc. in Mathematics and Computer Science from Tel-Aviv University.

Eli Lubitch
Prior to co-founding Beamr 10 years ago, Eli was VP Business Development at Eastman Kodak, seed investor in several startups, and Director of Business Development at Scitex America. 
Eli holds a magna cum laude from Technion-Machon Technologi Le' Israel, a cum laude MS Computer Science from Tel Aviv University and a magna cum laude BS Mathematics & Computer Science from The Hebrew University.
Oct. 19-20: Visual 1st

Virtual interactive conference

Covering photo and broader imaging innovation topics.
Keynote
The Top Photo & Video Ecosystem Trends to Watch, Prepare for, or Leverage
The way consumers and businesses capture, create, edit, share, and print visuals is evolving at unprecedented speed. Some of today’s photo and video trends are the result of technology advancements in areas such as AI, hardware, connectivity, cloud storage, or software solutions. Others are triggered by shifts in customer needs, behavior and budgets. 

Hans will share his perspective on the key currents driving the imaging ecosystem and what they may mean for its participants.

Hans is principal researcher at Suite 48 Analytics and chair of Visual 1st and the Visual 1st DIY Video Summit. Previously, Hans was sr. director of market research at multimedia software company, Nero, and director of product strategy at desktop publishing software company, Quark. Hans co-founded Piczo, a teen photo sharing site that in its heydays counted over 25M registered users. Hans was also director of professional solutions at imaging software company, Live Picture.  
Fireside Chat Sessions
Founder & CEO
Tackling Bit-Rot to Preserve Digital Memories
How can visual memories best be preserved for decades to come, to be shared with future generations? We’ve discussed this before at Visual 1st: Neither today’s digital solutions nor yesterday’s analog ones provide the necessary assurances. It’s a huge issue with complex inter-related technical, financial, and fiduciary aspects, and equally large business potential for those who can solve it. 

Emortal (see our coverage) has taken on the challenge. Its mission is providing a comprehensive solution to keep your digital legacy safe, private, accessible, and sharable far into the future. As the service nears public beta, Founder and CEO Colin Culross will discuss how he plans to gain trust from prospective customers and convince them Emortal’s unique approach is what they need. 

Prior to emortal, Colin was founder and CEO of the Junction Group, a 360 degree agency in London, and founding partner of CCB, a design and marketing communications agency.
CEO & Chief Geek
SmugMug & Flickr – Retooling for the Future of Photo Sharing
Three years after SmugMug’s acquisition of Flickr, both these seminal photo sharing sites are forging ahead by developing new tools and services. Beyond addressing the needs of their respective customer bases, they’re also focusing on innovation that can attract a new generation of photo enthusiasts.

So what’s next? How to best capitalize on the gaps left by other photo cloud storage or sharing providers who have moved away from their original photo-focused mission? How to monetize – and further empower – their loyal customer base? And how to make SmugMug’s and Flickr’s tools and services an integral part of the broader imaging ecosystem as it evolves?

Don MacAskill is the Co-founder, CEO, and Chief Geek of SmugMug, Inc, the world's largest and most influential photographer-focused community. Founded in 2002 with a mission to support a rapidly growing global community of photographers, Don focused his passion, expertise, and business on serving the only shareholders he believes truly matter: his customers. Personally investing in everything from culture to code to customer support and everything in between over the past 19 years, Don successfully bootstrapped SmugMug into a thriving company with millions of customers. In 2018, SmugMug purchased Flickr from Yahoo, freeing Flickr to focus on inspiring and connecting photographers once again.
Executive Director & Consumer Technology Industry Analyst
New Needs, New Cameras
Reversing a years-long trend, U.S. camera sales have actually grown in the past year, as consumers developed new needs for capturing photos or videos during a pandemic that fundamentally changed how and where they spend their time. 

The market not only rebounded for traditional digital cameras, but also for a variety of special use case cameras, such as action cameras and 360-degree cameras.

But what’s next when users will return to some form of ‘normal’ life? What are the new opportunities going forward for digital camera sales in various categories? 

Join us for an informative fireside chat with Ben Arnold, Executive Director & Consumer Technology Industry Analyst at The NPD Group, to learn which digital camera categories are trending, what characteristics define today’s buyers, and which adjacent category items are benefiting from the camera sales uptick.
Visual 1st Platinum sponsors:

Visual 1st Gold sponsors:

Visual 1st Silver sponsors :


DIY Video Summit Gold sponsors:

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