Visual 1st 2022 returns as an in-person conference!

Why is getting together this year a must?

We’ve said this before but this year it applies more than ever: unprecedented, rapid changes confront our imaging industry. 

Some pose challenges to overcome; some offer opportunities to tap into; some do both.

Some disruptions are technological in nature (relentless AI innovation to improve image capture, synthetic creation, enhancement, and curation; stunning image sensor advancements, blockchain and far-reaching blockchain innovations (think NFTs).

Some are on the business side of things (abundance of PE & VC capital enabling M&As, IPOs and startup innovation; skyrocketing advertising rates triggered by Apple’s App Tracking Transparency framework).

Some are caused by changing user behavior (increased interest in taking, sharing and viewing video; increased willingness to pay for products, including through subscriptions; increased concerns about privacy, security and deepfakes, as well the carbon footprint impact of products and services consumers might buy). 

And this year, more than ever, we’re also facing disruptions triggered by events outside our industry, most importantly, the ongoing impact of COVID (changing end user behavior, travel restrictions, supply chain issues, labor shortages, inflation – with uncertainty of what the new normal will be).

And this is just a snapshot of the rapid changes facing the photo & video industry. 

We look forward to seeing you all in person again on Oct. 4-5 to hear how imaging thought leaders and innovators are successfully tapping into today’s – and tomorrow’s – opportunities! 

In the meantime, stay tuned for upcoming speaker and program announcements!


Best,

Hans Hartman