Giving back to the Community
Deere & Company has teamed up with the 21st ranked golfer in the world and Ryder Cup champion, Daniel Berger, for a multi-year charitable ambassador partnership that will include charitable collaborations and branding on his golf bag. John Deere and Berger mutually agreed to prioritize giving back to the game of golf and charitable organizations by committing $100,000 in donations to various organizations in lieu of a traditional win bonus. Berger supports charities including St. Jude Children's Research Hospital and Nicklaus Children's Hospital, and he'll work with John Deere to donate the allotted win bonus to charities they both support.
"Daniel's presence on and off the golf course exemplifies Deere's commitment to community and the game of golf, said Mara Downing, Vice President Global Brand and Communications.
"John Deere is the gold standard in what they do, and they've been an integral part of the golf community for as long as I've been playing the game," said Daniel Berger. Their commitment to growing the game from the ground up and giving back to charity has me really excited about this partnership, and I'm honored to be part of the John Deere family."
Since 1971, the John Deere Classic has delivered over $145 million to regional charities, most of it through its innovative Birdies for Charity program.
