Natural Products Insider has published an article detailing the October 21 AHPA Sports Nutrition Congress. The article highlights four of the sessions to take place at the congress and shares Dr. Rob Wildman's overview of the event. Read the entire article here.

The American Herbal Products Association (AHPA) is planning to hold a virtual conference focused on the sports nutrition industry. The Oct. 21 event will offer practical advice for business growth, ranging from understanding industry trends and developing an innovative pipeline of products to reducing liabilities and leveraging banned substance testing.

The programming for the inaugural Sports Nutrition Congress “showcases an industry that has come a long way,” Robert Wildman, Ph.D., who chairs AHPA’s 10-year-old Sports Nutrition Committee, said in an interview. The sector has evolved from its reputation as the “Wild West” to what Wildman described as “How the West was won.”

The event’s day-long agenda, which includes more than 20 speakers, arguably reflects a sports nutrition industry increasingly focused on compliance, innovation and science. The Sports Nutrition Congress will feature a welcome address from AHPA President Michael McGuffin, followed by six sessions, a keynote from five-year NFL veteran David Vobora, and a recap of the day by McGuffin.