May 2020- News for Members/Partners of the ANF Visitors Bureau


During this crisis, it is more important than ever for the ANFVB to support our local businesses by promoting top-of-the mind awareness for those planning future travel. When individual businesses have zero marketing dollars for destination promotion to help with recovery, it is the room tax paid by the travelers staying overnight in our area which enables us to continue to market to the drive-to leisure travelers who will be the first to visit during the recovery! 

Read our Welcome Center Update - Kudos to the Kane Area Development Center for recording this point in time, arranging the photography to tell the local story of our business owners.

Photo Credits: Unscripted Studios, LLC
FREE Year of Membership in the ANF Visitors Bureau for Current Members
This is our gift to you! For all current members in good standing, the ANF Visitors Bureau wants to continue to support your business during this crisis by extending your membership until June 30, 2021 at no cost! Your free membership will run from July 1, 2020 to June 30, 2021 . We will be reaching out individually with membership packets. Nice to be able to share good news!
Helpful Information Updates
  • Hotels & Restaurants with Liquor License- As soon as the Gov signs HB 327, Hotels & Restaurants with a H or R Liquor Licenses can start “Cocktails-to-Go”
  • Cocktail to Go Sign-Must be posted if you participate. Download Sign
  • H & R Liquor License- Info Graphic Download.
  • Reopening Guidelines for Parks & Outdoor Recreation in PA Phases. Read More
  • Additional Promotional Opportunities for certain businesses. Visit these sites to learn more about how to get your business listed for free. Rally4local.com, carryoutpa.com, helpmainstreet.com
  •  National Restaurant Association – COVID-19 Reopening Guidance


  • Canada Extends Border Closure with US until June 21, 2020
 
Local Resource Guide with most Up-to-Date Info

Promotes the updated information on local businesses and public lands. If your information needs updated, please contact the office at info@visitANF.com. As services
and operational hours continue to change please zip an email to the office.

Press/Print/Video
  •  Recreation News -Trails in the ANF-May-June Issue. Special feature article on the ANF trails and outdoor recreation showcased in the publication Recreation News. Recreation News is the largest monthly travel and leisure tabloid in the Mid-Atlantic. Read Article
  • PA Route 6 Artisan Trail Video-New video highlights shops and artisan events along the 400-mile corridor of PA Route 6 from the Poconos to Lake Erie & Crawford County. Also showcases properties with link to on-line shopping for those who offer this. Watch Video. Watch Video.
  • I-86- Allegheny National Forest & Kinzua Sky Walk-Exit 23-You’re on to Something Big
  • Rt. 6 Artisan Trail Video-promoting local artisan members along Rt. 6
Advertising
  • Living Bird-Summer- Circulation 65,000 +online
  • I-86- Summer Tab- Circulation 30,000
  • Ellicottville Travel Guide- Annual publication- printed 50,000
  • Backroads Magazine- Motorcycle Touring- Circulation 50,000 + online

Tracking-Social Media for April
  • Facebook— Reach 555,656, Engagements- 95,206, Friends- 81,817 **New record for engagements and # of followers!
  • Website- Total visits for April- 5,257, Page views-10,947
  • Top countries-US, Canada, France, South Africa, United Arab Emirates, UK, Germany, Japan
  • Top Referrers-facebook.com, duckduckgo.com, onlyinyourstate.com, mfacebookd.com, lfacebook.com, em-ui.constantcontact, ecosia.org, yahoo.com, xfinity.com
  • Cities: Pittsburgh, Erie, NY, St. Marys, Kane, Altoona, Ashburn, Buffalo
  • Most Popular pages-ANF, ANF website, visitanf.com, ANF Federal site, ANF camping, Kinzua Sky Walk, allegheny national forest, allegheny forest PA 


Marketing Hint-Log on to Learn-Tourism Marketing Academy
The PA Tourism Office has created a Tourism Marketing Academy featuring Google My Business Strategies which is open to all PA businesses. This portal offers FREE training, from the basics of claiming your Google listing (a must do if you want to stay relevant in today’s market) to more complex Google marketing strategies. View the webinar at: https://visitpa.tourismbusinessmarketing.com/site-login ). To access training, log in using your Google account & enter the promo code: AlleghenyNationalForestPA . 
We Are Here to Help!
The Allegheny National Forest Visitors Bureau, the official Destination Marketing Organization for McKean County, Pennsylvania, works with our member/partners to market and promote our area as a tourism destination, thereby generating new income into the region.

Sincerely,
Linda Devlin, Executive Director 
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