CDPG Connection - October 2019

November is just around the corner, make sure your CDPG has completed the 'to-do' list below preparing for the Fall Conferences. Fall CDPG To-Do List - Send at least 2 members, with 1 being an officer, to Fall CDPG Conferences to meet grant eligibility requirements.  Members should invite and bring at least one new member to the conference. Please have all CDPG members complete the Strengths, Opportunities, Aspirations and Results (SOAR) analysis– even if they are not attending the conference. This completed analysis will be used to both PLAN content as well as facilitate PARTICIPATION at the Fall Meetings. SOAR Analysis (click here!)   What’s on the Agenda? Conferences will be packed with important updates and networking opportunities including: Engaging, Retaining and Recruiting Volunteers - Rick Henningfeld Grassroots Promotion Program Updates Consumer Trends: Dairy and Beyond Dairy Farmers of Wisconsin Organization Update Registration is still open for the upcoming Fall CDPG Conferences: Thursday, November 7 – *Holiday Inn Madison at The American Center *New Location Tuesday, November 12 – Best Western Plus Eau Claire Conference Center Thursday, November 14 – The Marq, De Pere Registration

Holiday Promotions

The Holidays are just around the corner with bigger and bolder dairy promotions. This year DFW will be showcasing Proudly Wisconsin Holiday Butter to inspire bakers and cooks to look for and choose Wisconsin butter.   Join in the holiday spirit by promoting Wisconsin butter this holiday season. DFW has materials ready to support your efforts including:   Downloadable print ready for local newspapers, newsletters or other local print media. Downloadable 30 second Public Service Announcements (PSA) for use with your local radio or holiday promotional events. Social Media assets with a schedule of Butter Holiday Promotion posts scheduled for the America’s Dairyland social pages. Holiday Butter Assets

Wisconsin Excellence in Dairy Awards

Thank you to all who submitted applications for the 2019 Wisconsin Excellence in Dairy Promotion Awards. A total of 34 applications from 21 different CDPGs were judged this year. Judging took place on October 16th.  Thank you for sending your very best promotions and taking time to send in well-written and well supported applications. DFW received the following overall comment from one of this year's judges: "Wow, what great reach from the local efforts of all those great volunteers!  We all know personal connections and conversations make such a difference in sharing the story of our great Wisconsin dairy industry.  This is such a great program with dollars well spent by DFW…. I again really enjoyed reading about their efforts and the creative ways they came up to promote," Results and judge’s comments will be sent to participants by November 1st.

Upcoming Promotions from DFW

Ever wonder what the next in-state, national and social promotion campaigns are going to be from DFW? Here is a sneak peak of what you will soon find on WisconsinCheese.com and websites, social channels and other market promotions.  November/December-Holiday Grate.Pair.Share; Holiday Butter Campaign January – National Cheese Lover’s Day, Winter Grate.Pair.Share February – Perfect Pairings; Chocolate Milk at WIAA State Championships

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