Serving Los Angeles, Orange, Riverside, San Bernardino, San Luis Obispo, Kern, Ventura & Clark Counties |
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Friday, December 11, 2020
5:00pm PT via Zoom
Cost: $275
(includes 3 bottles, shipping and Zoom login)
Registration must be completed by Tomorrow, November 19th
Wine brings us all together, even while we’re social distancing! Join PIASC and Law Estates Wine on Friday, December 11 for a fun wine tasting experience as they bring wine country to your living room or backyard. After you register Law Estates Wine will ship three bottles of wine to you. As this will be a blind tasting, each bottle will be wrapped and numbered but not labeled. You will also receive a “Sample Shopping List” of recommended items to pair with the mystery wines.
A wine expert from Law Estate Wines will be at the event to educate you about each bottle. This will be an interactive virtual tasting so be sure to have your computer, microphone and camera ready to ask your questions and share your thoughts.
Want to “make it a party”? We recommend you invite no more than four others to join you at your home for this event.
If you miss attending wine tasting events and would like to enjoy a fun and safe social event with good wine, good conversation and great opportunity to catch up with some of your industry peers, Wine-ing from Home is for you!
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Pre-order The New 2021 Labor Law Posters |
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Many regulations will be updated or introduced for California in 2021. Your 2020 posters will be considered outdated and you will not be in compliance.
Important things to know:
- The updated California State & Federal 2021 posters include important revisions to the California Minimum Wage Notice and the Discrimination Notice.
- The mandatory IWC #1 and IWC #4 posters have both been updated. The new 2021 version will replace the 2020 version.
- Depending on your operations, your company may also be required to display updated city specific minimum wage posters like Pasadena and Santa Monica.
- Also available are posters on sexual harassment prevention, code of safe practices, fire aid/choking/CPR, California fair housing, California human trafficking, HIPAA, Workers Compensation fraud, and more.
PIASC is able to save our members even more money by offering the California State and Federal posters for just $18.50/english or spanish (compared to CalChamber cost of $40.49). These prices are for PIASC members only.
Avoid fines and penalties by pre-order your posters! Download order form HERE or contact Emily Holguin, 323.728.9500, Ext. 200.
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New and Improved Wage and Benefit Report Released |
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The 2020 Printing Industries of America Affiliate Annual Wage and Benefit Survey is now available for purchase. It is the largest and most reliable industry wage and benefit survey on the market. Purchasing the survey report enables you to access critical data on over 100 positions in management, office/administration, information technology, prepress, digital printing, press operations (sheetfed, heatset and nonheatset web), finishing/converting, flexo, bindery, mailing and fulfillment and warehouse/maintenance.
The wage section reports data by region and by company size. Data on human resources policies and benefits is also reported by region and company size. Members who participated in the survey have already received a free copy of this report. Non-participating member companies can obtain a copy of the survey, which is only available for purchase by members, for $250. To obtain a copy, contact Kristy at 323.728.9500 ext. 215 or Kristy@piasc.org.
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How Much Should You Spend on Facebook Ads? Budgeting Steps |
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#1: Establish Your Facebook Advertising Budget
The first step to determining your Facebook advertising budget is to understand the numbers related to the marketing and sales of your business. For most of my clients, the goal is to make money, which means they’re focused on getting leads and making sales.
Typically, a marketing budget for any business is 5%–12% of revenue. Newer companies may want to spend closer to 12% because they want to grow aggressively. But let’s say your company has been around for a while and you’ve got great revenue coming in. If you want to maintain or grow incrementally, your budget might be closer to 5%.
Another scenario might be that your business is brand-new or you’ve never spent money on marketing; you’ve only focused on word of mouth and referrals. In that case, you need to seek out some additional information.
The first place you can find this information is through industry research. There’s a lot of information available online and from industry organizations regarding the numbers I’ll be sharing with you. You can also reach out to people in your field to find out what they’re doing to get a good idea of the direction you should go.
Now let’s talk about those important numbers you need to find.
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Last Week of the Printers Fair! |
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The Los Angeles Printers Fair at The International Printing Museum in Carson, California is the largest celebration of letterpress, printing and the book arts on the West Coast. This year marks the 12th year of this celebration and it’s most unique one yet, because The LA Printers Fair has gone virtual! The Los Angeles Printers Fair brings together thousands of visitors and over 60 vendors and practitioners of letterpress and the book arts. It is an amazing gathering of graphic artists, hobbyists, print history enthusiasts and appreciators of great art. The 2020 Virtual Los Angeles Printers Fair, while not in person, offers that same community feel, learning opportunities and great shopping selections to stock up on prints, cards, letterpress supplies, and printing presses.
Instead of taking place over two days the 2020 Virtual Los Angeles Printers Fair has been occurring during the whole month of November! By visiting www.printersfair.com visitors have the chance to shop the online vendor marketplace and browse featured products by all our vendors for FREE. Visitors are also rewarded with daily special treats such as videos, tours, hands-on at home tutorials, printable keepsakes, vendor spotlights, special sales, weekly raffles, shopping guides and more!
To produce these special releases The International Printing Museum has partnered with local art programs like Otis College of Art and Design, local art societies like The Los Angeles Printmaking Society and The Society for Calligraphy (Southern California), small local artists like Stephanie Gibbs Bookbinding and corporate supporters of the arts like Kelly Paper.
To discover all the gems we have in store visit the Fair website and sign up for daily e-mails notifying you of the new releases. Normally the LA Printers Fair can only be experienced by those in the area or those fortunate enough to afford the travel, but this year we get to celebrate with a worldwide audience and bring the magic of the Printers Fair to all.
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"If you are outgrowing who you've been, you are right on schedule" |
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Episode 1: Anilox/UV Settings for Digital Primer |
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Alfredo Lopez, Mark Andy Technology Center Senior Application Specialist / Lead, will be answering technical questions sent by converters.
In this episode, he answered the question: "What are the best anilox/UV settings for digital primer?"
Do you have a technical question for our team? Send your questions to askAlfredo@markandy.com today!
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