2021 Q4 Newsletter l January 2022
Hello –

It's been a challenging year for all of us, but we've all been able to creatively push through and come out stronger. With a new year comes renewed hope & opportunity.

We continue to work on process improvements for our customers and are focusing on new products that we're excited to debut at the Global Pet Expo, booth 1250.

We've grown Internationally adding Russia, Singapore, and India to ports for distribution. We're also active in Canada, Mexico, South Korea, China, Chile, Taiwan, Norway, Hong Kong, Trinidad & Tobago, Vietnam, and Iceland.

We hope you all had a wonderful holiday season with your loved ones and wish you a healthy, happy & prosperous New Year. Thank you all for your continued patronage and support of Pure And Natural Pet.

Sincerely,
Beth Sommers,
President & Chief Merchandising Officer
Awards
This year, Pure And Natural Pet enthusiastically landed at the top of 10 industry awards, encompassing individual products, pet categories, manufacturing and corporate leadership. Our website has a full listing of all awards. We're proud of these distinctions and to be the brand you trust for your family pets.
The International Trade Commission/ITC celebrates companies that drive the economy forward with innovative technologies. Pure And Natural Pet is a 2021 recipient of a International Trade Commission, Go Global Award for manufacturing.

This noteworthy accomplishment is no small feat as The 2021 Go Global Awards received 6,416 entries, coming from organizations in 178 countries. The ITC supports collaborative work and growth opportunities for fair international trade.
The 20th annual Pet Business Industry Recognition Awards celebrate the most innovative products and companies in the pet care category. Our new Biodegradable, Fragrance-Free, Pet Wipes won the DOG GROOMING – BETWEEN BATH category.

The editors of Pet Business magazine, trusted experts in the pet industry, identified the latest merchandise trends from hundreds of new products that best drive traffic online and to retailers’ aisles.
Trade Shows
Mark your calendars! The Global Pet Expo in Orlando, FL is March 23-25th. Global Pet Expo, presented by the American Pet Products Association (APPA) and Pet Industry Distributors Association (PIDA), is the pet industry's premier event featuring the newest, most innovative pet products on the market. 

Pure And Natural Pet will unveil our new catalog and new grooming & wellness products at BOOTH #1250, near the "What's New" section and Natural Pet.
Product Highlights
Not sure which product you need to clean messes and smells? We have specific wipes to target stubborn eye stains or general grooming and cleansing.

We also carry a variety of sprays to take care of odors. Our Stain & Odor Eliminator tackles tough pet odors and stains with our non-toxic and environmentally safe spray. Our In-between Bath Fresheners in Lavender, Fresh Cotton, or Lime Verbena are ideal for when you need to quickly freshen up your pet, their bedding, or a room. Our new 2-In-1 Whitening & Brightening Shampoo cleans and neutralizes yellow staining to maintain the color of your dog’s coat and natural shine without harsh chemicals.

Digital Assets
Our updated datasheets have a new format with more content. Access individual datasheet in our online Retail & Media Assets portal or download all here.

You can also access the portal for added digital marketing tools via our website footer for Pure and Natural Pet and Pro-Coat Grooming. It's easy to access to what you need 24/7.
Ingredients Matter - Peppermint
The distinct smell of Peppermint reminds you of the holidays, but did you know Peppermint is also a multi-functional ingredient in all of our natural canine Flea & Tick products?

Peppermint is a safe and effective ingredient to kill and repel ticks. It's a healthier solution for your pet and the environment vs toxic pesticides.

Key Benefits:
  • Non-toxic bug repellant
  • Anti-itch that soothes inflamed skin
  • Natural antiseptic
  • Relieves muscle & joint pain
  • Nourishes skin & stimulates hair growth
Blogs

Our new Blog is Traveling With Your Pets. It helps you to prepare for the upcoming change in season.

Check out our web portal with new social posts for you to utilize with a focus on the upcoming cooler weather.
Have a topic you'd like us to address - just let us know.







Paws for Life K9 Rescue - Our friends at Paws for Life K9 Rescue are saving lives on every level.
Walter the Firedog
When they rescued Walter, he was on his way into the shelter in a basket. Their team intervened as they knew he was destined for a better life, but never imagined the role he would grow into. Recently, Walter was placed as a certified Service Dog with the Los Angeles County Fire Department, Fire Crew #12.

Did you see Paws for Life on the inspirational PBS show, "Shelter Me, Soul Awakened" with host John Legend? Watch the amazing full video here:
Password: April#2021
Help provide a Service Dog to a U.S. Veteran or First Responder w/ PTSD, Donate Now!
Adopt Carl. If you're looking for an active, sweet, social butterfly then adopt Carl! He loves playing with other dogs and would do great in a home with or without other dogs to keep him company. He enjoys canine company and meeting new people. He's house trained & crate trained & working on basic commands. If you are looking for your newest adventure buddy, apply to adopt Carl today!
Adopt Mouse. She’s a young and happy girl that loves the great outdoors and may be your newest jogging partner. Mouse is a smart girl; she's house & crate trained and knows her basic commands. She loves people and will gladly shower you in affection if you ask! Mouse has been a rockstar out in playgroup with her friends, so she would do well in a house with or without a canine sibling. Adopt Mouse!

Adopt Pizza. A delicious name and a heart of gold, what else could you ask for? He’s an easy-going guy that loves to be the center of attention, so he would prefer a home with no other animals and adult or older children so that he can be the main attraction. Pizza knows an abundance of basic commands, is a pro at loose-leash walking, and is crate and house trained.
Adopt Pizza today!
There's still time to get your Grey Muzzle Calendar. The calendar celebrates the bond we share with senior dogs and features dozens of recipients from their "Summer Smile" campaign. Proceeds from the calendar help senior dogs.

Thanks to your donations, our friends at The Grey Muzzle have helped nearly 3,000 senior dogs.

Be a Volunteer, donate or provide a forever home. Your gift gives senior dogs the second chance they deserve. Help The grey Muzzle save more senior dogs, Donate Now!
We've Planted 1,728 Trees!
We're committed to sustainability through good corporate practices, our employees volunteering time at planting events, and products that aid in giving back and planting trees.
Trees help clean the air we breathe and play a key role in capturing rainwater and reducing the risk of natural disasters like floods and landslides. A single tree can also be home to hundreds of species; insects, fungi, moss, mammals, & plants. 
Trees Facts:
  • Every 1.2 seconds man destroys an area of forest the size of a football field
  • More than half of the world's timber & 72% of paper is consumed by 22% of the Worlds population
  • Tropical forest destruction accounts for about 20% of current greenhouse gas emissions
  • 80,000 acres of forest disappear from the earth every day
  • 80% of the world's terrestrial plants & animals live in forests and lose habitats to deforestation
  • 28,000 species are expected to become extinct by the next 25 years
  • 22 lbs of CO2 is sequestered by a mature tree every year
Help plant a tree at an event near you.
Pet Pawlidays - Lets Celebrate
JANUARY
National Train Your Dog Month
1/2 National Pet Travel Safety
1/14 National Dress Up Your Pet
1/22 Ask Your Cat A Question
1/24 Change A Pets Life Day
1/24 Westminster Dog Show
1/29 Seeing Eye Guide Dog Bday


FEBRUARY
Beat The Heat Month
National Cat Health Month
Dog Training Education Month
National Pet Dental Month
Responsible Pet Owner Month
2/20 Love Your Pet Day
2/23 World Spay Day

Have a question or a unique customer story of someone who has benefited from our products? Share with us your Pure and Natural Pet story. We'd love to hear from you!

Submit questions, customer testimonials or story ideas to your local Sales Representative, or email Julie Creed at [email protected]

For updates and the latest news, look for our HTML's and don't forget to follow us on social media or tag us on your Pure and Natural Pet posts.
STAY CONNECTED