April 14, 2021
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NTEA recently launched Truck Equipment Electrical Basics, a new online education series designed to provide the work truck industry with fundamental understanding of electrical theory and concepts in automotive applications. With these courses, upfitters, engineers, fleet managers and technicians can increase functional knowledge of truck electrical systems and components, but not to the depth required to design systems and components. 
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General Motors plans all-electric Chevrolet Silverado pickup truck
General Motors said it would build an electric version of its Chevrolet Silverado electric pickup at the Hamtramck, Michigan, factory. “We are taking the bold steps toward an all-electric future,” said Mark Reuss, GM’s president.
Quebec dealer electrifies Western Star mine truck
Jean-Marc Tardif has been overwhelmed with requests for information on his all-electric mining truck since CBC Eastern Townships reported on the unique project in mid-March. The president of Tardif Diesel, a Freightliner/Western Star dealership in Ascot Corner, near Sherbrooke, Quebec, is driven by projects and is a strong believer in the electrification of trucks. 
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Canada looks to hydrogen to achieve net-zero ambitions
The Canadian government says it is committed to reaching net-zero emissions by 2050 while strengthening the economy, creating good jobs and supporting energy workers. Seamus O’Regan Jr., minister of natural resources, has unveiled plans for the Hydrogen Strategy Implementation Strategic Steering Committee, which will advance and measure the progress outlined in the Hydrogen Strategy for Canada launched in December 2020.
Lightning eMotors partners with Soderholm Bus & Mobility to sell electric commercial vehicles in Hawaii
Lightning eMotors signed a new exclusive partnership with Soderholm Bus & Mobility in Hawaii to provide Lightning eMotors’ zero-emission powertrains for their commercial van and bus customers. Soderholm Bus & Mobility, headquartered on Oahu, is the No. 1 bus distributor in the Pacific Islands and has sold more buses over the last 30 years than any other dealer.
SEA Electric Holdings grows U.S. leadership team
After its recent announcement of a $42 million equity financing investment, global automotive technology company SEA Electric expands its growth in the US market with increased leadership including the recent hire of Chris Charlton, National Accounts Director – Bus and Fleet Transportation. Charlton brings more than 25 years of experience including a diverse background in business development within the technology and digital marketing arenas.
Phoenix Motorcars all-electric work trucks
Phoenix Motorcars is focused on vehicle electrification and offers a medium-duty electric work truck. The company has helped fleets achieve their sustainability and cost efficiency objectives, resulting in over 2.3 million electric miles driven and over $1.2 million in customer fuel savings.
NTEA's Vehicle Life Cycle Cost Tool accommodates a variety of truck life cycle analysis needs and different fleet structures. This tool is a free NTEA/GTA member benefit (member login required) — not available for public purchase.
Advertise in June NTEA News
The June 2021 NTEA News is a special edition dedicated to the latest trends, opportunities and resources for improving work truck efficiency and productivity. Green Truck Association, including a list of all member companies, will be spotlighted as part of this featured content. Contact Kathy Swartzentrover, NTEA director of event sales, at kathy@ntea.com for details.
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