As we start the new year, we would like to refresh our Marketing Minute subscriber list.
We are asking each chapter chair to send an email to
marketing@score.org stating the chapter name, the marketing chair name, and their email address. This will help us get the correct information to the correct people going forward.
We appreciate your help and support.
Marketing Editorial Calendar
The Marketing Editorial Calendar is intended to provide a detailed overview of SCORE events going on each month as well as tips on how to promote them. You will find sample tweets, Facebook posts, and tips for grabbing local media attention surrounding these events. SCORE infographics, webinars, and emails are included in the calendar to ensure your chapter is up to date on marketing efforts all year round.
The Google Sheet will be updated regularly, so check back often for more information. If you have questions or feedback, please reach out to
marketing@score.org.
We've added four new templates to your Constant Contact Accounts. Those templates are:
Personal Letter
Local Chapter Newsletter
Chapter Monthly Workshop Newsletter V.1
Chapter Monthly Newsletter V.2
You can access these templates by:
Log into your account
Create an email
Once you get to the template picker, go to the SCORE3GE tab
Please discontinue the use of the old templates immediately as they do not have the SBA logo or disclaimer. Old templates will be removed from all accounts in late February.
Use of Outside Images and Requests for Getty Image Accounts
We would like to remind you that the use of outside, non-purchased images pulled from the web is strictly prohibited.
To help with your local marketing, we would like to offer chapters a access to our SCORE Getty Images account. This will allow you to download images from our paid subscription.
One login per chapter will be available. Please have your chapter chair email
marketing@score.org to request one.
SCORE Media Mention
SCORE was recently featured in
Small Business Magazine -- an independent of USA Today in partnership with Media Planet. Each chapter will receive several copies of
Small Business Magazine. The SCORE article titled, "The Number 1 Strategy for Finding and Keeping Customers in 2020," was authored by SCORE Vice President of External Relations, Betsy Dougert, and can be found on pages 4 and 5.
Hi-Per Social Media and Marketing Monthly Webinar
Just a reminder that we have our Social Media Monthly Call on February 19th at 2:00 p.m./EST. This call is a valuable opportunity for chapters with questions regarding the social media program. We do a live Q&A throughout the call and encourage anyone with questions about the program to attend.
Register here
The link above can be used for all of the monthly webinars.
Marketing Questions
For all marketing questions, we encourage you to email
marketing@score.org. Someone from our team will get back to you within 1-2 business days.
You can view the full marketing team on the staff directory on the
Volunteer Center.
