MPI New England Chapter News

September 2019

Special Features In This Issue

President's Corner by Brian J. Lavin, Immediate Past President

Registration is Open for the September Meeting: Building a Diverse and Inclusive Culture for Your Events

Call for Presentations for the MPI Educational Institute **Deadline Extended until September 30**

Missed the August Meeting? Catch Up Here!

Sponsor Corner: Stoweflake Resort and Conference Center - take advantage of their Ultimate Third Party Planner Package by Dec. 31!

Article: 5 Ways to Attract More Corporate Events by Caroline Cox

Member Corner: Welcome to our New Members

This is Your Newsletter: A Letter From the Editor, Gayle Gilberto

Upcoming Chapter Events

President's Corner

By Bryan J. Lavin, Immediate Past President

September might be the worst of all the months. That’s, right – hot take coming from your IPP! But if you think about it, sure, September has historically awesome weather here in New England and yes, maybe some parents celebrate their kids going back to school. To me though, it represents getting back to work and the end of Summer. The good news is, we can flip the narrative! What a great time for yourself to go back to school, of sorts, with MPI New England!

September is a perfect month to learn a new skill, develop as a leader, or contribute back to the meetings and events community in a meaningful way. The best way to do this (if you have ever read any of my previous President’s Corners I am sure you can guess where this is going) is…wait for it…Volunteering! So, to help cut through the clutter and apply some focus to volunteer opportunities within the Chapter, I thought I’d highlight maybe a less obvious path to contribution.

Have you ever wanted to bump up your social media abilities to better connect with your attendees and customers? What about content generation for the programs that you manage? Ever wondered what is takes to build out the back end of a website? Marketing skills are definitely some of the more underrated skills in our industry and guess what, MPI New England is the perfect place to learn them by actually doing them! This very publication that you are reading was completely produced by volunteers from lay-out, to content, to delivery. If you have any interest in helping out the Marketing Team or any other committee, I’d love to hear from you!! Hit me up at Bryan.Lavin@JWU.edu ...and yes, I am back in school now too.…

#JoinMe

Wednesday, September 25, 2019 * 5:30pm – 8:30pm @ Hard Rock Cafe

Learning Objectives:

What Diversity and Inclusion really is and what it means for the meetings industry.
Become aware of unconscious bias; and learn best practices to overcome them
Find out if you are diverse and inclusive in your thinking and planning and how to become more so
Using the Law of Magnetism to develop and retain the best and brightest employees from all walks of life and backgrounds.

Agenda:

5:30PM - 6:00PM: Registration

6:00PM - 7:00PM: Program with speaker Kemi Sorinmade

7:00PM - 8:30PM: Reception & Networking

Location:

Hard Rock Cafe

22 Clinton St.

Boston, Massachusetts 02109

EVENT REGISTRATION

We would like to extend a giant thank you to all of our generous event partners:

Hard Rock Cafe Boston

The Growth Studio

Party Rental Ltd.

And our trusted Annual Sponsors:

David Fox Photography

Party Rental Ltd

Your Love In Lights

Mountain View Grand Resort & Spa

Las Vegas

2019 Educational Institute: Call for Presentations **Extended!**

Are you a subject matter expert who would like to share your knowledge with 150+ Meetings Industry Professionals this Fall? MPI New England invites you to submit your ideas and speaker presentations for our 2019 Educational Institute, November 25 ^th and 26th at the Boston Park Plaza.

The Deadline for Submissions has been extended until September 30 ^th .

SUBMIT NOW

Missed the August Meeting?

The August 2019 Education event was one to remember! Former MPI President, Chris Gasbaro, kept us all on our toes with his high energy, high impact Shift presentation! Using video, activities and the event space itself, Chris’ presentation demonstrated creative ways make our programs and meeting events more energizing, interactive and memorable for all.

AVFX was set up for its annual technology showcase. After Chris’ presentation, we were all invited to watch demonstrations of fantastic new AVFX lighting and video technologies, including an LED entryway tunnel, all LED panel stage sets and some dazzling projection mapping! If you haven’t been to one of AVFX’s technology showcases yet, we highly recommend you attend the next one and keep up to date with new and exciting event technology, equipment and trends.

A huge thank you to all of our event partners and annual sponsors for their ongoing support of our Chapter:

AVFX

BG Events & Catering

Party Rental Ltd.

Sponsor Corner

Thank you to our sponsor Stowflake Resort & Conference Center!

5 Ways to Attract More Corporate Events

by Caroline Cox, Content Marketing Manager for Gather

As part of our State of the Plate report, we conducted an industry survey with hundreds of restaurant event pros. One of the interesting results we found showed that, for more than one-third (35.5%) of respondents, corporate events are the most lucrative event types at their restaurant.

Not only do corporate events often require less planning and lower overhead costs, but they can also help fill your weekday calendars and are more likely to be recurring events vs. one-offs, such as weddings.

Not sure of the most effective ways to attract more corporate clients through your doors? These tips will help you bring them in — and keep them coming back.

Member Corner

Welcome to our new Members who joined in August!

Cristin Connors, Business Development Executive, AVFX

Sarah A. Garza, Group Sales Manager, Omni Parker House

Jamie Gulden

Erin O'Keefe, Group Sales Manager, Westgate Park City Resort & Spa

Richard Ryan

Kristina Stanley, Director of Special Events, Lahey Health

Jenna Vallee

This is Your Newsletter

Hello fellow MPI Members!!

This is Gayle Gilberto and I’m honored with the task of finding, creating and overseeing the content of your newsletter for the next year. As a Board Director in your Marcom team, I’m thrilled to participate in this way.

This newsletter is created to provide you with the information you want to read. So, what subjects would you like to see covered over the next weeks and months? Articles about programs, new technologies and trends, or HR issues? We want to you find value in this newsletter and I’m happy to take suggestions. Feel free to give me a shout by email or phone with your thoughts and ideas. And if any of you would like to contribute content for the newsletter, let me know! I look forward to hearing from and working with you!

Gayle Gilberto

ggilberto@artoftheevent.com