L2B Communications

Librarian to Business: A Note from Beth Clower I am always available for one-on-one appointments to help with online digital resources, software, or other resource tutorials. I can also visit your business to show you how to use a resource on your equipment. Contact me for a one-on-one session, or I can come to you!

Upcoming Programs Non-Profit Roundtable Thursday, September 5 | Noon-1:30 pm Who We Are: A discussion of the characteristics of people who start and operate non-profits and what motivates them . Reserve your spot for Non-Profit Roundtable .

Business Mentoring Wednesday, September 18 | 6:30-7:30 or 7:30-8:30 pm Make a list of the business questions keeping you up at night and discuss them one-on-one with a SCORE business mentor. Reserve your spot for Business Mentoring .

Microsoft Word 101 Thursday, September 19 | 7-8:30 pm Learn to create, edit, and save Microsoft Word documents. Reserve your spot for Microsoft Word 101 . The Top 5 Tax Deductions for Small Businesses Tuesday, September 24 | 6:30-8 pm Learn from a SCORE business mentor which deductions you are authorized to take and how to survive a tax audit. Reserve your spot for The Top 5 Tax deductions for Small Businesses .

Do You Know? How People Want to be Recognized, For What, and By Whom Today’s employees want a relationship with their employer that is personalized, flexible, and customized, and they want to feel appreciated and valued for what they do. The Practical Magic of 'Thank You'

How Do You? Build a Profitable Sales Funnel for Your Home Business A sales funnel is a system of enticing your target market to your business and then leading them through a process that allows them to learn about you, which, hopefully, leads them to buy. The image of a funnel represents how, through each st age of the funnel fewer prospects move, but those few people are more committed to your business.  How to Build a Profitable Sales Funnel for Your Home Business

Social Me dia: Social Media Examiner Social Media Examiner is a free online resource that helps you stay up-to-date on all the latest social media marketing trends.

Non-Profit Focus: Using GrantStation for Funding GrantStation can help you identify potential funding sources and provides resources to help you with the grant-seeking process. Some features are free and others require membership .

Article of the M onth: Artificial Intuition Wants to Guide Business Decisions. Can It Improve on ‘Going With Your Gut’? Gut feelings aren't always correct, but ask any business leader how they make decisions, and intuition almost always plays a role—even in the age of advanced analytics.  Artificial Intuition Wants to Guide Business Decisions. Can It Improve on ‘Going With Your Gut’?

Magazine of the Month: Forbes Not far from the giant screens flooding E3 with video games, Hana Tjia is leaning against a cinder-block wall and typing furiously on her phone. The United Talent Agency representative is coordinating informal meetings at a giant gaming convention with M.A.C. Cosmetics, whose execs flew from New York to meet her clients – Valkyrae, 27, and Alexia Raye, 23...The 26-year-old agent acts as a kind of Sherpa to companies navigating the unfamiliar terrain of Twitch video game streaming. Young adults are watching eight fewer hours of TV a week than four years ago...That’s forced advertisers to look elsewhere – they’re expected to spend $3.3 billion on ads in games this year... Read the rest of the August 31, 2019 Forbes article, Agent Provocateur, at the library.

Business App of the Month: Power Director It’s all about video now, and what better way to stay up-to-date with video than to record on-the-go? Recording on-the-go also means editing on-the-go. Power Director is a video editing app for Android and Windows phones that gets good ratings across the board.

Online Digital Resource: Social Media for Leadership Unlock the power of social media to direct your company's growth and build a strong personal brand as an executive. Join Brian Honigman as he demonstrates how, as a member of the C-suite, you can engage in social media to drive sales, humanize your company, and be proactive during a crisis while establishing yourself as an industry leader at the same time. Learn how to effectively include your voice in company content, cross-promote among your own networks, measure the impact of your efforts, and more. Social Media for Leadership Requires a Glen Ellyn library card. Don't have a library card? Sign up for one now.

Do You Know How? Use Mailchimp for Email Marketing Step-By-Step Beginners Guide To Email Marketing with Mailchimp  (2019 Tutorial)

Business Books Next is Now: 5 Steps for Embracing Change: Building a Business that Thrives Into the Future by Lior Arussy Get Smarter Marketing: The Small Business Owner's Guide to Building a Savvy Business by Jill Brennan Coming Soon: Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power by Michael A. Cusumano

More Resources at the Library BUSINESS OWNER Starting and running a small business can be tough, and the library is here to support local entrepreneurs. Learn how to develop your web presence, use the latest social media tools, obtain a business library card, or book a one-on-one mentoring session with our Business Liaison at ChecktheLibrary.org . 

Elizabeth Clower Instruction Librarian and Business Liaison Phone: 630-790-6750 Email: eclower@gepl.org

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