February 4, 2020 - Issue 20-05


Good Afternoon  ,

What makes an entrepreneur successful?

Of course that question could have about a million answers! 

One might also ask, "What makes an entrepreneur fail?" Again, many possible answers.

Ami Kassar started his company, MultiFunding, 10 years ago. He's endured and persevered through the usual ups and downs in a start-up company. Here he describes ten of what he considers the most important lessons he's learned. In his bio, it's mentioned that he's written a book. Strangely, the title of the book is omitted from the bio. It's The Growth Dilemma. Of course, it's available on Amazon.

Many of these lessons we've discussed here over the years. I'll comment on a few of them.
6. Live your values -- and build a team that shares them.
7. Love what you do -- or it's not worth it.
For me, these two concepts are centrally important for business...and for life in general.
If you're doing something that misaligns with who you are and your core beliefs, you're being inauthentic. Being inauthentic is always a recipe for trouble.
Of course there will be chores you find unpleasant. Sometimes you can delegate those chores to someone who enjoys doing them, and does them well. Often you just have to bite the bullet and do a job you don't enjoy. As the leader, you often have to say, "The buck stops here".
Find satisfaction and joy in the result you're producing. That's the key concept here. Usually that means, among other things, that you're bringing someone great value.

1. Join a peer group.
8. Keep mentors close.
These two together remind us that asking for and accepting help and advice is important. Trying to do any new thing without that is far more difficult than it needs to be. 
And...as has often been said, it's "lonely at the top". A supportive person to talk with can be just what you need when the going gets tough.
Everyone needs a coach! Scroll down to the middle of that page to skip all the extra stuff I was then including!

2. Don't be a jerk.
10. Transparency wins the day.
Treating people the way you want to be treated is important. This includes customers, employees, suppliers, and others. And remember to think about how they want to be treated. In some cases it may be different from how you want to be treated.

9. Celebrate victories along the way.
In any endeavor, it's valuable to congratulate yourself on your wins. Learn from your losses but don't dwell on them.

Kassar fleshes out these ideas, and a few others, from his own personal journey. Enjoy!



John Stevens


Note: Archived issues of The Unity Community are available here.
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Have you started a business? How did it go, or how is it going? Have you learned lessons you would add to this list? Reply to this message or go  here to talk about it on the phone.

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About John

Throughout a career spanning over 45 years my management style has been one of building teams to bring several competent people together to focus on a common objective. I noted early in my career that, in most organizations, there is an enormous amount of time, energy, and effort wasted by people working at cross purposes.

As I transition to life in the Argentine outback, my focus shifts from coaching to helping other business coaches and advisers get their message out to their prospective clients. With my first-hand knowledge of the benefits of effective business coaching, I am uniquely qualified to help business advisers of all stripes convey their message.

Contact Info
John B. Stevens, Freelance Copywriter
Phone:
814-590-3854

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john@unitycopywriting.com