The new BID 2020-2025 - our next five years

Businesses in Luton town centre have voted in favour of plans to renew our Business Improvement District (BID), securing a further £2 million to be spent on improving the area.

Thank you for all your support. As a result of your YES vote the BID will move forwards with the following vision: 'Support business growth and investment in the town centre and build pride, loyalty and positive perceptions of Luton as a whole.'

BID Objectives

The new BID's vision is supported by the four key objectives:

PROMOTION

Identify, develop and promote the strengths, characteristics and the business offer of Luton town centre to increase positive perceptions and loyalty of the town, locally, regionally and nationally.

ENVIRONMENT

To ensure that the town centre and all its different areas present a distinctive, accessible and appealing environment which attracts business investment, encourages visitors to stay longer and fosters a pride in the town.

EXPERIENCE

To provide a safe and enjoyable experience for visitors and workers in Luton town centre to enjoy.

GROWTH AND INVESTMENT

To build on the strengths of the business community to support and promote growth, development and investment.

Full details can be found in the Luton BID Prospectus which you can download from the Luton BID website HERE.

If you would like a hard copy please call us on 01582 510 657 or email [email protected] and we will have one delivered to you.

Thank you again for your continued support and we look forward to working with you for another five years.