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September 30 - October 2, 2019
RGCA Forum
October 2, 2019
RPI Virtual Conference
October 27-30
Money20/20 USA
November 14, 2019
IMA-Europe Chapter Meeting - Dublin
November 20, 2019
MEA Chapter Meeting - Dubai
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2019 Strategic Partners
Diamond Level:
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Sapphire Level:
IMA Strategic Partners support our industry education, publication,events, marketing and research initiatives.
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The 2019 - 2020
Board of Directors
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President
Don Killingback
Wyndham Exchange & Rentals
Executive Vice President
Len Sadek, CPIM
Landry's, Inc.
Vice President
Bill Martocci, CPIM
Carlisle Sales & Marketing, Inc.
Treasurer
Fintan Connolly
Motisha
Secretary
Mike Donnelly, CPIM
Hinda Incentives
Past President
Ted Moravec, CPIM
Incentive Concepts
Directors
Heather Abbott, IP
Powerhouse Brands Consulting
Nancy Alderman, IP (ITC)
TSYS Loyalty & Prepaid
David Boodey, CPIM
RepLink/The DataDirect Group
Jeffrey Brenner (IMRA)
Seiko Watch of America, LLC
Peter Cannon
Ticket Jones
Donna Chrobak, CPIM
Summit Recognition Solutions
Katie Dougherty (IGCC)
Red Lobster
Jonathan Grey (Europe)
Ovation Incentives
David Gould, CPIM (IESP)
CR Worldwide
Anne Jetter
Marketing Innovators
Benita Johnson (IGCC)
PetSmart
Marc Matthews, CPIM
Pulse Experiential Travel
Cristiano Miano, CPIM
Grupo Digi
Billie Reise, CPIM
SBH Special Marketing Group
Randy Renz (IMRA)
Targeting Marketing
Associates, Inc.
Rick Rubin
National Gift Card
Todd Tomlin
Your Gift Card Team
Warren Weaver
Zane's Inc.
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Strategic Industry Groups
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International Chapter
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Letter from the President: Don Killingback
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 In my first President's Letter I introduced three primary objectives which support and align with our mission statement,
"The association advocates for and promotes the use of incentives and recognition to improve business performance":
- Continue the great work that has been done to grow IMA internationally by finalizing Brasil and Middle East & Africa Chapters. This will solidify IMA as the authority in the incentive industry and expand global business opportunities for all of us.
- Enhance our corporate outreach initiatives. This will increase the size of both the association and the industry as a whole and bring new prospects to our member companies, increasing the value of IMA membership.
- Boost collaboration between IMA, our SIGs and other industry organizations. Creating bridges between people in diverse segments of our industry creates opportunities for all.
How we address these initiatives will be an ongoing and evolving process over several years. One important step is to update the IMA Strategic Plan outlining goals and possible actions to achieve these objectives. Additionally, the 2019-2020 committee rosters are formed to focus on specific areas; work is beginning on gathering data and recommendations for IMA board review.
As with all large projects, we should seize opportunities as they present themselves and NOT allow ourselves to fall subject to "meeting paralysis". To that end, once again September 15th-17th IMA participated at IMEX conference in Las Vegas where IMA companies participated in our shared booth. These companies collectively held 242 meetings with IMEX attendees!
IMA also recently invested in a trade show display that is flexible enough to be used at a variety of industry shows. This will help us share our message and draw more customers to our member companies.
The IMA has steadily grown its collective education, event marketing, public relations and social media marketing which has raised the organization's profile as a go-to resource. One of our most exciting undertakings is the SEO work we are currently executing on the IMA and SIG websites. These tweaks and enhancements make it easier for Google to find & crawl the site. The next step is to finalize the on-page SEO; in other words, identify lists of keywords to optimize and add CTAs. After that is complete, the IMA Corporate Outreach Committee will d
evelop a digital campaign.
Sincerely,
Don Killingback
President
Incentive Marketing Association
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Do You Have What it Takes to Join IESP?
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The Incentive & Engagement Solution Providers (IESP), an IMA strategic industry group, is conducting a fall outreach campaign. All IMA members are eligible for a trial membership that will last through the remainder of 2019.
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Anyone who becomes an IESP member is either an incentive professional expert, or works with one, and joins the association to exploit a range of benefits:
To take advantage of this offer, please contact the Incentive Marketing Association at info@incentivemarketing.org or +1 (952) 928-4649.
For more information about IESP, visit https://www.incentivemarketing.org/IESP/
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YMCA Philanthropy Partner: Summit Session Recap
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Fifteen youths from the YMCA of Metro Chicago attended the IMA Summit "Driving Gift Cards by Design" session, where they became newly hired Directors of Gift Cards for Tommy Hawk's Café. Tommy Hawk's Café is a fictional pet-friendly coffee bar concept with 200 locations nationally and growing.
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The youths learned about the gift card industry and what is involved with building a successful program.
Each group was tasked with building their gift card program. After 20 minutes of collaboration, each table presented their gift card program to the group. Awards were provided to youths with the "Winningest Tower" and for participation in the session.
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"On our way home after a fun time bowling and playing arcade games, what [the youths] talked about most was how much fun they had working with [the IMA] and how much they le
arned," wrote Eric Werge, the Executive Director of Community Schools Initiative. "
The encouragement and positivity [the IMA] group offered our students are going to go a long way toward building their confidence and their belief in what they can accomplish, and since that is exactly what we
are trying to do in our Community Schools Alumni Club, I can't thank [the IMA] enough for that."
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Maranda, Layla, Khamani, Garrard, Avery, Miranda, Tanesha, Alaina, Kyle, Arion, Zakia, Jeremiah, Ashlie, Raymond, and Vynzell (Y youths) thank you for the opportunity to learn about the IMA and our incentives industry.
If you weren't able to attend the session - you can still make a difference! Special thanks to Hinda Incentives for kicking off the fundraising drive for YMCA of Metro Chicago!
All of the philanthropy sessions photos can be found on IMA's Flickr!
There's still time to donate cash, gift cards, and merchandise!
When you donate, you help provide:
- Nutrition education and basic culinary arts education for 10 parents striving to make more healthy choices for their families
- Family cooking class for 5 families striving to learn in a fun, low stress environment as a family
- Healthy snack/dinner options for 25 youth in the Y's afterschool enrichment programs
- Digital cameras allow youth to explore and document their experiences in nature throughout summer camp. The Y hosts screen-free camps, so without phones, digital cameras are a huge asset to these programs that many families cannot afford themselves.
- Travel vouchers (hotels, airline miles, gas, etc.) allow the Y to bring the gift of a college tour to a group of teens looking to explore post-secondary education opportunities. This is a huge aspect of what we do for the teens in our afterschool and camp programs.
- Office supplies (paper, printers, ink, binders, etc.) help the Y's staff save administrative costs to conduct camp counselor trainings for the hundreds of new counselors the Y will onboard this summer.
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2020 IMA Summit in Fort Lauderdale, FL on July 20-22
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View the video below to see what's in store for next year's Summit!
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Newly Obtained CPIM and IP Designations
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Congratulations to our latest industry professionals obtaining Certified Professional of Incentive Management (CPIM) and Incentive Professional (IP) accreditations. We appreciate your efforts.
David Gould, CPIM, CR Worldwide
Hollis Thornton, CPIM, Cashstar, Velocity B2B
Natalie Kotulski, IP, The Certif-A-Gift Company
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IMA MEA's Upcoming Chapter Meetings in Dubai and Capetown
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The Incentive Marketing Association Middle East & Africa (IMA MEA) is thrilled to announce two upcoming chapter meetings!
Join fellow IMA members learn from international industry leading speakers and gain insights to the global incentive industry!
More information coming soon to the MEA website! |
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IESP's Latest Blog: Using Employee Communication to Reach a Multi-Generational Workplace
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Ernst and Young report that 75% of managers say that managing a multi-generational workforce is a challenge. Furthermore, managers find formulating messages that are relevant to every generation to be a difficult task. Since every generation has a unique DNA, how do you bridge the gap? We were able to sit down with workplace psychologist, Brandon Smith, to find our answer.
Continue reading
The Incentive Engagement & Solution Providers (IESP) delivers valuable resources, including its recent additional strategy of
blogging. Posting blogs helps inform essential ways professionals can strategize and operate in a to-the-point, easy-to-read fashion.
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Please welcome our new IMA members! Click on the company names to visit their website.
New Primary Member for New Company
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Trending Industry Articles
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The International Perspective: Ideas on Managing Global Incentives & Rewards
Is Your Organization Ready to Build a Culture of Safety?
Build Your Team - Build Your Program
Six Tips for Maximizing Your Gift Card Program
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Peer to Peer -
Updates on industry news for companies with IMA members
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Inc. Magazine Unveils Its Annual List of America's Fastest-Growing Private Companies-the Inc. 5000
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Missed Last Month's Edition?
To see previous issues of the
Fast Take, go to our website's Member Central section and click on
IMA Fast Take Newsletter.
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