September 2019   
environmental education made easy
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Do you think of yourself as a storyteller? How does that fit with being a solid waste professional?

According to Dr. Travis May, a faculty member at the Storytelling Institute of South Mountain Community College in Phoenix, those working to educate the public can "miss critical opportunities to connect with their audiences in powerful and profitable ways because they lack a storytelling skill."  He says that if we can enhance how a message, or "story," is shared, it can build community and work as a catalyst for systems change. 

Dr. May will lead a session titled, "The Importance of Storytelling" at SWANA's WASTECON in Phoenix, October 21-23. His session is part of a Discovery Series at the conference and pairs with "Mastering the Art of Storytelling." I am a co-moderator for this interactive session where we will guide attendees through practical steps to help them make their stories memorable, persuasive, and impactful.

At Eco Partners, we know the importance of good storytelling! What "stories" do you need to share with your community? We would love to work with you to craft messages that engage your community and motivate them to participate in the solid waste programs you manage.

Keep on telling your story!

Elizabeth Roe
Eco Partners
317-450-3346
About that story...
Elizabeth and session facilitator Darla Arians at the conference workshop.
Getting the story (or message) delivered to your community is important across all solid waste management programs. And there are many avenues for delivery, including social marketing.

It was my pleasure to speak about communication at the North American Hazardous Materials Management Association (NAHMMA) Conference  in Denver this month.  I led a hands-on communication workshop entitled, "Putting Community-Based Social Marketing to Work." 

Eco Partners helps you deliver local environmental educational information 

cost-effectively and efficiently. 

We do all the heavy lifting. You get all the credit! 

 

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