Enterprise AR and VR will drive more value than consumer-geared counterparts. This premise is held by Presence Capital managing partner Amitt Mahajan. In two years, the seed-stage fund has invested in 33 VR and AR co's, 27 of which are enterprise-focused. READ MORE

We’ve reined in the initial excitement about glasses-based AR, at least in terms of its time horizon to consumer ubiquity. But in the meantime, the mobile AR world is keeping itself busy, as we discuss in the latest ARtillry Brief. READ MORE

The past six months have seen a flood of activity from tech giants blitzing AR. The strategic implications were covered in our latest report, and the summarized takeaways are featured this week for ARtillry readers. READ MORE

Google Glass is a monocular format as opposed to binocular glasses like Hololens or ODG. That carries some advantages including less obtrusiveness. But it comes at a cost — less immersion, fidelity and depth. How does each format stack up now and projected forward? READ MORE

With emerging tech, history has taught that it's all about finding openings for business opportunity and gaps in the value chain. And that process is all about having a knowledge position. Against that backdrop, we launch ARtillry Insights. READ MORE

One VR success factor is “native thinking,” including sandbox experiences that let players roam virtual spaces freely and manipulate the environment. FusedVR‘s Hassan Karaouni unpacks best practices. READ MORE