September 4, 2020
Don't Miss Professional Development Training at
DPHA CONNECT 2020!
Offered each year at the DPHA Annual Conference, the Professional Development Training is an opportunity for your sales consultants to learn from some of the best trainers in the country. This year we are bringing the program to DPHA CONNECT, giving even more members access to great training!

Your customer needs your empathetic ear and a willingness to meet them in their own comfort zone now more than ever. Customer service expert Teresa Allen will share an interactive virtual program that will enable you to grow sales through common sense service encounters. Explore how to navigate through conflicts and ask the right questions to become more than an order taker. Learn how to build confidence and generate referrals by taking a genuine interest in your customer’s life and the unique challenges they are facing in today’s anything but normal world! This will be a Zoom Meeting with a limited attendee list and video will be required. 
Sales Tips and Industry Thoughts
Where Do You Put the 800 lb Gorillas in Your Showroom? Thoughts from DPHA Fellow Jeffrey Valles, Colonial Bronze.

You are laying out your showroom, starting with placing the most popular brands in the market. These are the big brands that spend a lot of money promoting their products and that help motivate people to visit your showroom. So, you place these asked for companies right up front. Your customers will immediately know that you are THE place for big brands A, B and C. Life will be good.

However, how many other showrooms in your market also proudly shout they distribute these mega lines? In addition to those competitors, the local big box stores are also proud distributors, and then there are all the internet companies that would be happy to sell these customer-trusted brands. In reality, these best-known industry brands are being sold by a lot of companies that are targeting your core customers... 
Celebrate Labor Day with Gusto.

Most Americans associate Labor Day as summer’s last hurrah. It’s a welcomed three-day weekend to go to the beach, mountains, barbecue or simply hang out in a safe socially distanced environment while we are in the middle of a global pandemic. 

Here are a few fun facts about Labor Day that you may not have known:

The History. The first Labor Day was celebrated in New York City, September 5, 1882. At that time, most Americans worked 12 hours a day, 6 days a week. The irony of that statistic is that there are more than a few DPHA members who are working as if it was 1882. American labor law changed with the passage of the Adamson Act on September 3, 1916, officially establishing the eight-hour workday. 

White is Alright. The fashion world continues to debate if it is okay to wear white after the first...
DPHA Wednesday Webinar: THE INTERNET, ROUND 2.
WEDNESDAY, SEPTEMBER 16TH
2 PM EDT

Our discussion about the Internet on August 5th was so successful that we will be continuing it in September! If you missed Part 1, you can access it with the link below. We will drive deeper into the challenges with selling against Amazon and other large online retailers and what our dealers and manufacturers can do about it. We will also discuss reps roles in growing ecommerce, and will talk about showrooms entering the ecommerce market.

If you have questions you want to pose to the panel, topics you would love to see us cover, or are interested in participating in a panel, email us! Missed a DPHA Webinar? Our #DPHAWednesdayWebinars can be found on the members' only side of our website here.
Member News
Brizo® Announces 10 Year Anniversary with St. Jude Children's Research Hospital®

St. Jude, a leading children’s hospital, started the St. Jude Dream Home® Giveaway campaign in 1991. The campaign includes the chance to win a newly constructed, beautiful home in 40+ communities across the country. Since the start of the campaign, it has raised $500 million for the kids of St. Jude. To help provide these services, Brizo became the first National Sponsor of the St. Jude Dream Home Giveaway! Since 2010, Brizo has donated over $6 million of bath and kitchen products to St. Jude Dream Homes and is excited to announce 10 years of partnership to help support the life-saving mission of St. Jude!
DDI System's September Webinar on Conquering Disruption.

Join DDI System on Thursday, September 17th to learn how distributors are succeeding with Inform ERP's industry-specific technology and continuous innovation to reach customers whenever and wherever the market takes them.
  • Increase Customer Engagement - Easily track and report on detailed customer information, allowing your sales team to be proactive and equipped with conversational touch-points related to contact activity and order history.
  • Keep Up with the Modern Buyer - Real-time Inform ERP & eCommerce Pro integration provides a connected online storefront with customer self-service access and the ability to take orders 24/7.
  • And More!
Barclay's Newest Arrival: Winslow.

Be enchanted with Winslow 66" Resin Freestanding bathtub, a new arrival from Barclay Products.

The alluring design is versatile. This bathtub can fit into a modern or traditional setting. Winslow features an integrated overflow slot with a built-in overflow channel in the tub wall. 

Be ready to enjoy a Zen moment any day in this relaxing bathtub.
New Summer 2020 Introduction from Allegri Crystal by Kalco: Nuvole.

New DPHA member Allegri Crystal by Kalco recently launched its Summer 2020 lighting collections that highlight quality crystal and contemporary designs. Allegri’s Nuvole Collection features Firenze crystal situated within an individual chrome square, allowing enough movement to ensure brilliant refracted light. The overall gently sloping domed shape was designed specifically to cast a warm glow. The Nuvole collection is offered in an island and four pendant sizes.
Kymberly B Glazer
Director of Marketing & Sales
Decorative Plumbing and Hardware Association (DPHA)
504.475.8111