KBA'S WEEKLY NEWSLETTER

Membership Newsletter

June 11, 2020

TODAY: PATHWAY THROUGH THE PANDEMIC

COVID-19 TRACKING STUDY RESULTS

TODAY AT 2:00 PM EDT

Radio broadcasters are experiencing the most tumultuous times ever. It’s never been more important to have clear insight into the mood of the audience. Jacobs Media recently completed its second national study of radio listeners and will be sharing key findings in a webinar for member radio stations of State Broadcaster Associations on Thursday, June 11 at 2p ET. You’ll learn the audience’s mindset, what they’re looking for from radio, and how their purchasing and consumption patterns will change as a result of the pandemic.

There is timely and useful information for General Managers, Program Directors, Sales Managers, and Air Personalities.

The webinar covers the following areas:

The impact and the future of working from home
How radio listeners view the COVID-19 pandemic and what they believe the future will bring
How radio has performed so far, and audience expectations this summer and beyond
How media habits have changed since the outbreak – and where they’re headed
How consumer behavior is changing, and which activities are of the most highest interest – and also the most perceived risk.

The webinar is available to the first 1,000 participants. Join us by clicking HERE to register.

WHAS POSTPONES CRUSADE FOR CHILDREN

The 67 ^th WHAS Crusade for Children has been rescheduled from June 6-7, 2020 to August 8-9, 2020. Communities throughout Kentucky and southern Indiana are a key part of the success of the WHAS Crusade for Children. Crusade supporters come together each year to help make life better for children with special needs who are among some of the most medically fragile citizens we have in our communities. Due to the impact of social distancing, the decision was made to postpone the annual radio/telethon.

P1 VIRTUAL SALES TRAINING FOR NEW HIRES

CLASSES START JULY 6TH

Managing a team can be challenging, especially in today’s new remote environment. And now you may also need to hire a new salesperson or two... how exactly will this work? We’ve got your back!

P1 Learning’s 7-week virtual sales training program, P1 Plus, is designed to take sellers from rookie to ready and will provide them with the tools they need to hit the ground running leaving you more time to focus on all the other important tasks in your week.

The Program Includes:

1-on-1 Training with Industry Professionals
40+ Online Video Courses, Tests & Materials
Real World Prospecting / Closing the Sale Assignments
Mobile-Friendly Platform. Learn from The Office or At Home
FREE Registration For KBA Members

Let us take some stress of your plate and sign up your seller(s) for our program. This online class starts on Monday, July 6 ^th . Learn more today by clicking HERE .

FORCHT NAMES NEW GM IN CAMPBELLSVILLE

Forcht Broadcasting announced that Daniel Leathers has been named the general manager of WTCO/WCKQ/WGRK Campbellsvile/Greensburg. He takes over the stations for Barb Smith who retired at the end of April.

Daniel has been part of the stations for a while. He co-hosts the outdoor show "Hunt-Fish-Shoot Kentucky" on K-Country (WGRK) with Bill Sanders and previously served as the stations’ news director. Most recently, Daniel was a regional director for the state of Kentucky for the National Wild Turkey Federation (NWTF).

He also served for years as Director of Field Operations for The Boy Scouts of America. Daniel has sales, management, and public relations in his background. He is an Eagle Scout, Military veteran, and he earned his BA from Middle Tennessee State University. Daniel is currently the vice president of the Taylor County Tourism Commission.

NAB SHOW NEW YORK TO BE VIRTUAL EVENT

Taking into account the health and safety of our show community, the NAB has decided to transition NAB Show New York, originally scheduled for October 21-22, to a new digital event building on the success of NAB Show Express. This decision follows extensive surveying of our show community and consultation with state and local officials in New York, as well as the Javits Convention Center.

The online event will take place in fall 2020 and include TVNewsCheck’s TV2025 and Post Production World Online, produced in partnership with Future Media Conferences, among other prominent conference programs. Our goal for the digital experience is to provide a valuable forum for the industry to restart, refocus and reengage.

FEMA MASKS ON THE WAY TO KBA MEMBERS

As we mentioned last week, KBA received a limited number of washable cloth masks from FEMA. A small equal disbursement of masks were shipped this week to stations. Should you need additional masks, please contact Chris or Amber.

RIGHT TO REPORT: GUIDANCE FOR JOURNALISTS COVERING PROTESTS

Right to report: Guidance for journalists covering...

A video from May 29, 2020, appears to show a Louisville Metro Police officer firing pepper bullets at Louisville WAVE 3 journalist Kaitlin Rust and her photographer, James Dobson. Unfortunately, this was only one of dozens of similar incidents...

Read more
frostbrowntodd.com

THIS ECAST SPONSORED BY PEM

Learn more about Wedding Planning with Pem by clicking here.

DATES TO REMEMBER

JULY 15, 2020

9:00 am - KBA Board of Directors Meeting - to be held virtually

JULY 22-23, 2020

"Rise Above" Virtual Summit - details coming soon

OCTOBER 11-13, 2020

KBA Annual Conference (Owensboro, KY)

*All times shown are Eastern

HOTLINES

ENGINEERING HOTLINE

KBA’s new Engineering Hotline is up and running. If you have a question for Scott, please call (866) 4KBAHELP.

KBA ENGINEERING HOTLINE

(866) 4KBAHELP

LEGAL HOTLINE

Get answers to your everyday regulatory questions – political, EEO, public file and Kentucky legal concerns. No charges for any questions that can be answered by phone without research.

Call Dawn: 202-256-9551

Call Josh: 502-568-0218