Cathy Franklin with Premier Financial Alliance

What inspired you to start in your field?
I was inspired to start my career in the life insurance industry because of the ability to help people be protected financially. The gentleman that introduced me to Premier Financial Alliance almost two years ago had confidence and belief in my ability to start in this new career.

What is the driving force behind your business?
My driving force is to help people have peace of mind with income replacement in the event of an illness such as cancer, heart attack, stroke, or a critical injury. Life insurance you don’t have to die to use.
What have I learned from my industry?
I have learned how to make connections with people and build trust. I have also learned that it takes perseverance to be successful.
Why did you choose your industry?
I have a strong belief in the need for life insurance. In my past, my father-in-law passed away, and did not have life insurance. His debt was now our responsibility including a house that still had a significant amount owed. This created a huge financial strain on us. I enjoy helping people be prepared for the unexpected. We can’t predict if or when we may experience a major illness as well as when we will die.
Favorite quote?
“The most important investment you can make is in yourself.”
Warren Buffet