Andy LeDuc is Vice President of Digital Strategy & Operations at Mueller Communications. Andy and his team combine Wisconsin’s most creative PR talent with the world’s most effective technologies. Aside from his family – including his adorable son, Kai – and music, Andy’s passion is ensuring that Mueller clients benefit from the many ways technology has made communication more targeted and measurable.

He was part of the team Google established for its first ever Google Partner program and was heavily involved in the early days of mobile location targeting while working at AT&T.
 
Specific areas of expertise include: search engine marketing (SEM), search engine optimization (SEO), location and behavioral targeting, online display, social media marketing, reputation management, review generation, email marketing, live chat, and anything else that shows up on a screen to influence behavior.