Q3 Newsletter | 2019
WORK LESS & GET MORE!
With Your Company Website
In this newsletter:

  • Rich snippets and why you should be using them
  • How to find your keyword search phrases from Google
  • Email extortion threats on the rise
Looking to contact us?
Using Rich Snippets on your site can improve your Google rankings AND your click through rates - you can't lose!
If you've used Google, you've probably come across a results page like the image here. As you can see, the results above the black line are larger, provide more info, and most importantly, are higher in the results than the ones below the line.

So, how do you get your site listed above the black line - by using Rich Snippets! These serve as a "sneak preview" for the results the user would find on your page, and distinguish your site from other "regular" results.

Luckily Back2Front is here to take care of the tech implementation of Rich Snippets for you and they can be implemented for a wide variety of "data" including: articles, events, local business listings, products, reviews and Q&A's to name a few!

Our team of SEO experts are here and ready to discuss with you how Rich Snippets can be capitalized on for your business.

Contact Us and let's get started today!
Wondering what keyword search phrases are bringing users to your site?
There was a time where search engines would make it easy for website owners to find out what keywords were used that led a user to their site. Sadly, those days are gone and the process to find the keyword search phrases used is now somewhat hidden behind a bunch of clicks and logins.

Luckily, by working with Back2Front - we can find out exactly what keywords were used to get a user to your site!

By using Google Search Console (GSC), a tag added to your pages (that B2F takes care of for you), and some navigating of the GSC site, you could get this information once again! Not only will you see which keyword phrases are being used, but you'll also see how many times users were shown your site (impressions) and how many times they clicked on your result! This is critical information when analyzing the effectiveness of any existing SEO campaign and when planning your next organic SEO strategy.

Contact Us and our team of experts will walk you through the whole process and best of all, take care of it for you so your business can reap the benefits.
Email extortion threats - are you
really at risk?

We've received questions from clients lately regarding an increasing trend of email extortion threats. They typically claim to have "personal" videos of you that "hackers" have obtained from your webcam and want a Bitcoin payment from you to stop them from sending it to all of your contacts.

If you've received one of these it can be concerning, but rest assured, each time that we've investigated these threats, they are all fake and are simply a scare tactic.

Are you interested in learning more about these threats and steps you can take to protect your accounts from being compromised? Check our out announcement:

Earn Referral Rewards From Back2Front

Do you know of anyone in your supply or delivery chain that isn't 100% happy with their current website?

Tell them about Back2Front and you could receive $100!

What makes Back2Front unique?
Ongoing care for your web site is critical to online success, but other web site providers rarely offer it as a core competency. At Back2Front, ongoing care is our specialty!

Are you using your company's web site to its fullest advantage? 

Call us at 1 888 227 9092 x 702, we can help you discover the best web based business tools for your company and improve your bottom line!

~ The Back2Front Team
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Back2Front
262 Westmount Blvd., Thornhill, Ontario, Canada L4J 7V9