As the accommodation industry emerges from COVID-19, hoteliers are seeking consumer and business insights to inform their planning.
To help the industry proactively plan for future recovery, Rob Dougan, Executive General Manager, Strategy & Research, Tourism Australia, will discuss the latest findings from Tourism Australia’s Domestic Sentiment Survey and the implications for hotels.
His presentation will cover:
- Mood of the nation;
- Impact of COVID-19 on travel habits of both consumers and businesses;
- Travel intention of consumers and businesses;
- Attitudes and expectations of travel by both consumers and businesses post COVID-19;
- Early indications from the international market.
Carolyn Childs, CEO, My Travel Research will discuss further research on market recovery, outline the implications for the Australian hotel market and provide insights into opportunities that can be leveraged.
The webinar will close with a Q & A, responding to your questions and providing further information on how these insights can assist you in driving demand post COVID-19.