In April, the Health Foundation of South Florida joined forces with Broward County and Miami-Dade County to launch I Did It!, a multi-lingual information and education campaign encouraging South Florida residents to be vaccinated against the COVID-19 virus. A first-of-its-kind, cross-county effort spotlighting local people and leaders, it's designed to reach some of the region’s most vulnerable neighborhoods that have been disproportionately impacted by the pandemic, in primarily Black and Latino communities.
As part of the campaign, we produced a series of TV spots. Check out this one below, then go to IDidItSFL.com to see more and learn how you can get involved.