Exhibitor Flash // Vol. 8, No. 3
YOUR QUICK CONNECTION TO WORLD ATM CONGRESS!

World ATM Congress 2020 is in less than two months! Prepare for a successful on-site experience with the updates below and visit the Exhibitor Zone for important forms, deadlines, and profile portal access. Missed past Exhibitor Flashes? View them here.

How to Succeed Now, During, and Beyond
World ATM Congress
You took the first right step and secured a stand at World ATM Congress! Now prepare for success at the show - and beyond! Below is a marketing checklist to help you capitalize on the business contacts and progress you will make in March. Use this as your To Do list before packing your bags for Madrid and  download the printable PDF  for your desktop.

  • Schedule meetings now! Find other exhibitors or reach out to potential clients to coordinate schedules.
  • Add the World ATM Congress banner to your email signature or website to promote your exhibitor status. Download them here.
  • Email your existing clients and let them know you are attending World ATM Congress. Ask your partners if they have any suggested contacts for you.
  • Invite current or potential business contacts from the EU, UAE, Japan, and the U.S. These countries send buyers and interested personnel to World ATM Congress.
  • Prepare and print business cards for your staff to hand out while networking at the event.
  • Collect visitors’ business cards at your stand. Draft an email to them NOW that thanks them for visiting and follows up about a future meeting. You can edit and personalize this at the event before sending. If needed, rent a scanner for lead retrieval on-site.
  • Know your deadlines. Are you sponsoring at the show or advertising in the newspaper to build name recognition? Don’t miss the print or web deadlines – email Alana Natke regarding Congress Guide or newspaper.
  • Craft and memorize your company's “elevator speech”— a quick description of your mission and the services you offer. If all team members are prepared, you will retain more visitors at your stand, especially when several visit at once.
  • Rethink your printed materials. These should be concise and direct. Make sure they will capture the attention of passersby.
  • Use social media to promote your stand location and what you will feature; be sure to post with the tag #WorldATM and make sure your company follows World ATM Congress on our social channels below!
This is a well-informed group of attendees. Many have a plan when visiting the Exhibition Hall; make sure you have one too!
Virtual Press Office/Cision PR Newswire is once again running the  Official Online Press Office for World ATM Congress . VPO can assist in your media outreach strategy, online press kit needs, and provide deep discounts on PR Newswire distribution to help boost your exposure at the show. To see package options and to secure your online press kit today,  click here . For questions or additional information, please contact the Online Press Office Team at sales@vpoinc.com  or +1-973-783-7787, Option 0.
Coronavirus and World ATM Congress
We have received inquiries regarding how the outbreak of novel coronavirus may affect World ATM Congress. Our team is closely monitoring the situation and at this time does not expect any material effect on World ATM Congress 2020. Should there be any significant change in the situation, World ATM Congress will provide updates. If you have questions, please contact Ken Carlisle . We are looking forward to seeing everyone in Madrid in March.
Meeting Room Rental
ONE-day meeting room rentals are available to reserve on 11 and 12 March on the exhibit hall floor and in Hall 10 Pavilion. Interested? Contact
Extended Build Hours for Exhibitors
If you missed signing up for early move-in, you can request extended build hours. All stands, no matter the size, are billed 700 € / hour. Interested? Contact Sandra Strickland .
Register Your Staff for Your Stand
Register your stand staff now! Have 10 or more exhibitors coming from your organisation? Complete the Bulk Registration Form and return it to register@worldatmcongress.org .
Exhibitor Information and Product Categories due Monday, 10 February
Please double check that your contact information and product categories are listed correctly within your exhibitor profile, as this information will be used as your exhibitor listing in the Congress Guide. This can be done in the Exhibitor Zone .
Beware of List Rental Scams
A company called Tech Users Global has allegedly been reaching out to exhibitors offering to sell the World ATM Congress contact database information. World ATM Congress is not affiliated with Tech Users Global or any other list vendor. In accordance with our stringent privacy policy standards, World ATM Congress never sells or distributes registrant contact information to outside organisations.
Check your inbox for your  Exhibitor Zone Login Credentials (from sender: sandra.strickland@atca.org). If you have trouble locating it, check your spam folder and move it to your main inbox before requesting a reminder. Still can't find it? Email  Sandra Strickland .