It is Christmastime at Larkin and the publishing department is in high gear. It is early in the 1900's; spirits are very gay. The Larkin Family - owners, employees, Larkin Secretaries and customers - love this time of year. Larkin Company publications add to the excitement of holiday festivities.

 

Stoking the flames is a publication entitled "The Larkin Idea."   This monthly magazine, initiated in 1901, was designed primarily for Larkin Secretaries.

 These are the women throughout the country who hosted clubs in their homes that met monthly (usually ten members each) to review the most recent Larkin semi-annual catalog from which they selected products from the approximately 900 manufactured by Larkin Soap Company, i.e. LSC. The combined Order resulted in the purchase of a large volume of products, leading to the reward of greater numbers of certificates which could then be exchanged for all kinds of household items. Each month one of the club members would receive that month's certificates, thus enabling one person to have enough to trade in for "more expensive" items such as china, furniture or appliances.