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Positive momentum at Camp Kudzu
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The pace and momentum continues to build at Camp Kudzu. In February, I joined the Programs Team for a combined conference hosted by the Diabetes Education and Camping Association (DECA) and the American Camping Association (ACA) in Orlando. With more than 1,500 attendees, including 51 diabetes camps, I'm proud to say Camp Kudzu is truly among the largest and best diabetes camps in the country and our staff team members shined. It was also good to partner and meet some of the other outstanding camps in attendance. We all came back to Atlanta with even more great ideas on how to improve and expand our CK offerings.
Kat Shreve officially joined us in the CK Office as our Director of Programs, and she is already digging in and working with Anna Rambo by giving shape to our Junior Counselor (JC) program. Our initial JC interviews took place last weekend, and as one of our organizational key priorities we continue to enhance our leadership development and education offerings for our teens. In terms of expansion of our efforts, I'm also pleased to report that we hosted our kick-off meeting for our Outreach Committee in late February. Whitney LeHew continues to make progress on identifying and connecting with underserved families. We have 37 campers registered to date from this vulnerable population, with a goal of 100 new campers for FY18.
Our Spring Family Camp is set for April 20-22 and Mandy Conroy has been busy transitioning into her role as Camp Kudzu Registrar. We have 30 families already registered and 21 of those are NEW to Camp Kudzu!
I would like to give a special callout to Georgia Tech and our EPIC Intentions Project Team, who have been busy working on revamping our Camp Kudzu Website. Stay tuned as we make improvements to the look, functionality and responsiveness of the site. The timing of this project could not be better, as we just received confirmation from the Google Nonprofit Program that Camp Kudzu was approved for a special grant for Google advertising! With this generous contribution, and by strategically leveraging these Google ads, we will be able to:
- Increase Camp Kudzu visibility and strengthen our online brand better than ever before
- Reach and connect with new families without existing ties to the organization, including underserved communities
- Recruit program participants, campers, and new stakeholders
- Grow online donations
I can't help but be excited for the progress we have already made and the momentum we have built to tackle even more projects in the works thanks to your continued support!
-Rob Shaw
Executive Director
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