September 2018, Issue 1


WAV Group Newsletter
By Kevin Hawkins

Eric Forsman, Vice President of Technology Services of the Florida Realtors , echoed what I was thinking when I bumped into him at the inaugural National Association of REALTORS® iOi conference in San Francisco. “I didn’t know what to expect,” he said. And like Eric, I had the same reaction: we were both remarkably impressed.
By Victor Lund

When it comes to social media marketing, I tend to watch the strategies of teenagers more than real estate social media gurus. The gurus are great at what they do, training agents and firms on how to run successful campaigns and build authentic audiences. But in social media, innovation comes from kids.
By Marilyn Wilson

Broker Public Portal with Homesnap is delivering remarkable results for agents and brokers across the country, delivering 1 million leads since its inception. This affordable, yet highly effective program is now available in 145 markets serving nearly 900,000 REALTORS today.

This week, RE Technology and Broker Public Portal will partner to host: “Join the Broker Public Portal Movement: Find Out What the Buzz is All About” Register here today!
By Victor Lund

When you meet someone for the first time, it is not uncommon for the question to arise “What do you do?” The answer that I should use is, "We run a research company that informs business strategy in real estate for the capital markets, brokers, MLSs, REALTOR® Associations, and the technology companies that serve them."
By Marilyn Wilson

While I was sitting in the NAR Innovation conference, news came across the wire that News Corp, operators of Realtor.com and the realestate.au, acquired Austin based OPCITY for $210 Million. On the very same day, it became official that Pacific Union would be acquired by NYC based brokerage COMPASS. Like OPCITY, the trade was reportedly struck for north of $200 Million. Congratulations to Ben Rubenstein and Mark McLaughlin. WOW – Over $400 Million in deals done in a single day.