The Latest from TIG on Macau, U.S. Sports Betting, and Emerging Leaders of Gaming
 
In our first INN-SIGHTS of 2021, The Innovation Group (TIG) draws attention to recent market intelligence shared through Gambling Insider publications alongside other company updates. We remain optimistic about the opportunity to meet with you in-person at industry events this year and are planning Q3 & Q4 accordingly. If 2020 taught us anything, it was the value of connection. So, until then, do not hesitate to contact any of our partners about your business' evolving needs, or simply to catch up, and look for us to do the same.
Macau's Next Steps
 
In a recent installment of GI Friday, Michael Zhu, TIG Senior Vice President, International Operations Planning & Analysis, took a closer look at the opening of The Londoner Macao in the context of historical visitation trends and the destination's long-term diversification strategy. Designed to attract incremental visitation to the entertainment hub rather than cannibalize the existing market, Sands China's new Britain-branded resort opened at a delicate time during the city's recovery from the pandemic. More profoundly, as market trends in Macau have been evolving over the past few years, The Londoner Macao presents an intriguing case study on the desired "diversification" of the destination. Read Zhu's full analysis here
U.S. Sports Betting

With more and more states legalizing sports wagering, the buzz around it has not been stronger since PASPA's repeal. TIG President Michael Soll helped Gaming America explore whether sports betting itself is the entrĂ©e, or just the appetizer for players cross-sold into other verticals in Tim Poole's recent piece for Gaming America, Sports Betting: The Main Course? Read Soll's take on player behavior, partnerships, operations models, cannibalization and what sports betting may mean for the future of the gaming industry. 
The Innovation Group Joins AGEM

  
 
TIG is excited to announce its membership with the Association of Gaming Equipment Manufacturers (AGEM). As the lines between gaming operators and suppliers continue to blur, and TIG evolves its practice areas and expertise, membership in the industry's preeminent organization for industry suppliers and service providers made great sense. For more information, please contact Brian Wyman 
ELG in 2021

Emerging Leaders of Gaming has established itself as the go-to network for young professionals assuming the next generation of leadership in gaming, entertainment, hospitality, food and beverage, tourism and leisure. Based on feedback from the ELG database, TIG is actively working to develop education opportunities around the following topic areas.
  • Sports Betting and Online Growth
  • Industry Convergence
  • Esports and the Future Customer
  • The Next Gen Gaming Floor
  • Payments Modernization
  • Post-COVID Operational Efficiencies
  • Global Markets Development
  • Diversity and the Gaming Industry
If you or a member of your team would be interested in participating as an expert author or speaker on these subjects - and connecting with these impressive, young executives - please contact TIG's Allison McCoy for more information.
Michael Soll
President
The Innovation Group

Thomas Zitt, Ph.D.
Executive Vice President
The Innovation Group

Michael Zhu
SVP, Int'l Operations Planning & Analysis
The Innovation Group
Brian Wyman, Ph.D.
SVP, Operations & Data Analytics
The Innovation Group

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