Rochester, NY—October 29, 2018
—
JAY Advertising
has been honored with six 2019 Graphis Awards from
Graphis,
The International Journal of Visual Communication.
“Graphis publishes the most significant and influential work in design, advertising, and photography worldwide,” said Gregory Smith, JAY President and CEO, “We are thrilled that our work has been recognized with this prestigious international honor. It reflects the passion and creativity that we as a team take great pride in bringing to our clients.”
JAY was honored with two Gold Awards, and four Silver Awards for its work for three clients -
Five Star Bank
,
The Studios at Linden Oaks
, and
DEEP Arts
- making it one of the most awarded agencies in the Northeast and placing the agency's work beside such notable brands as Nike, Apple and Harley-Davidson.
With these six 2019 Awards, JAY now holds 11 Graphis Awards, 6 Merit Awards, and inclusion in the Graphis Design Journal.
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Gold and Silver Awards – Five Star Campaign
The new brand launch for Five Star Bank, Today is Tomorrow in Progress, which utilizes cut-paper illustration. The campaign has raised awareness and increased market share for the Five Star Bank brand, recognizing that the Bank’s customers are not only planning for the future, but are already making tomorrow a reality, and just need a little help getting there. The campaign has garnered strong visibility and response since its launch during the Winter Olympics. In addition to the four Graphis Awards, the campaign also received Silver honors from the Telly Awards earlier this year.
- 2 Gold Graphis Awards for Television Commercials on Commercial Lending and Home Equity Products
- Silver Graphis Award for Star Bank’s poster campaigns
- Silver Graphis Award for Five Star’s commercial for college savings
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In this ad, JAY created an identity for a musical about a puppy that reflects the main character’s playful and curious spirit.
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In this ad JAY defines what a quality recording studio means to a musician, communicating that where you produce your music can have a huge effect on how the end product turns out.
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JAY is a full-service advertising and marketing communications agency focusing on driving retail results and delivering smart and memorable branding solutions based on insights, experience and knowledge of clients’ unique market demands.
Founded in 1973,
the agency provides clients with strategy, creative, integrated media planning and buying, research, sponsorship and experiential marketing, web and digital development, and production including full design, audio, music, video, content and production facilities, all under one roof. JAY’s extensive branding experience includes award winning work for Wegmans, Raymour & Flanigan, St. John Fisher College, HBO and many others.
Headquartered in Rochester New York, JAY also has offices in
Phoenix and
Tampa.
170 Linden Oaks, Rochester NY, 14625
585.264.3600
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