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JUNE 2018: NEWS AND UPDATES

Monthly Extension Marketing and Communications Newsletter

Local marketing plan support on the way We will soon launch a "Building an Effective Marketing Plan" initiative for our centers and programs. This process will help your teams become more strategic, successful marketers while focusing on local goals. We're finalizing the details and targeting a statewide introduction by late summer or early fall. Learn More »

Spread the Word: New marketing templates in the works Our team is making progress on a new series of Extension branded marketing templates – brochures, cards, fliers, reports and more. The materials will be Microsoft Word files that you can localize with text and images. Our goal is to provide you with tools that are more accessible and easier to use, while continuing to support a strong, unified brand across Extension. The first templates should be available in July. More to Come Soon!

Share your stories and events CALS wants to help publicize your stories, announcements and events. The CALS Comm. team regularly shares updates with stakeholders through web features, weekly newsletters, CALS Magazine and social media. Please consider sharing details about your efforts via resources like the Story Submission and Events Calendar forms. Learn More »

Which social media platforms are best for you? (Part I)

Click image to view online (PDF) We're currently exploring options and planning to develop a variety of new social media resources for Extension employees, such as sample posts/templates, hashtags, image assets and account guidelines. This effort would also connect to the Building an Effective Marketing Plan program , which will include training and professional development components to help employees implement their new marketing strategies. Stay tuned!

LOOKING FOR EXTENSION BRAND INFO? go.ncsu.edu/ExtensionBrand

Sampling of guidelines and tools for everyday topics: Email signature format (County) (Campus) Required statements (County) (Campus) Constant Contact templates (County) (Campus) Icons toolbox

Submit Your Shirt Orders! CEDs and DELs – the deadline to submit orders for your teams' new Columbia shirts was JUNE 22. We can process orders from folks who may have experienced issues until the end of this week , so place group orders via your S&S Activewear accounts as soon as possible – only 1 order per center/department . Find Details and Guidelines »

Cool Tech Tool: Hemingway Editor

A free proofreader and copy editor in one, Hemingway Editor helps you write more clearly and succinctly. Paste any text into the form (no clicks or sign-up required) and follow the color-coded feedback to quickly improve your messaging and materials. Check It Out »

Help NC State Map Your Successes

University Communications is looking for examples of how NC State has made valuable, lasting impacts in every county. Stories that are selected will be featured in a new interactive map tool online that highlights the university's county connections. Examples could convey a client success, industry innovation or anything that demonstrates how NC State and Extension are growing our communities and economies. Even if your NC State story is related to another college, athletics, the alum next door, or other Wolfpack experiences, they want to know about it! Submit story ideas to Tim Peeler at tim_peeler@ncsu.edu . If possible, include a related image that represents your county – like a landmark or sign – along with a brief description of the connection to NC State. Please submit recommendations by JULY 6 .

Additional Resources

» County Signage and Promos » Extension Annual Report | Stats and Strengths » Ordering Extension Publications » Photo Resources and Galleries

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