Common wisdom is that AR-compatible smartphones total half a billion. But cited-figures tend to lag behind current ones: our latest calculations have pegged the updated smartphone-AR compatibility figure at 762 million. READ MORE
How are consumers satisfied with VR headsets? And which ones score highest? Satisfaction levels are favorable across the board, but per-headset trending and positioning hold strategic implications. READ MORE
In the first half of 2018, the AR industry has grown in number of companies by 50 percent according to The Venture Reality Fund. What does it mean and how does this growth map to our revenue projections and strategic outlook?  READ MORE
Happy Giant CEO Mike Levine makes the well-reasoned case that the social or comms AR killer app we’re all waiting for could be gaming instead. And furthermore, has it already arrived? READ MORE
What are consumers saying and doing when it comes to VR adoption? The best way to find out is to ask. In a wide reaching survey (n=1,959), the takeaways are low adoption, high satisfaction and a bright future for standalone VR. READ MORE
As the XR industry continues to develop ways to accelerate consumer and enterprise adoption, it's all about gaining knowledge and network. With that backdrop, VRX 2018 comes to San Francisco in September to examine XR's commercial impact. READ MORE
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VR FACE TRACKING IN ACTION
WHO'S USING VR, AND HOW?
QUASAR ARENA TRAILER
SIZING UP XR REVENUES