In April, the "Meetings Mean Business Coalition," GMID, celebrates the value of gathering together, in person, during the Global Meetings Day. In 2017, business events involved more than1.5 billion participantsacross 180 countries, according to the November 2018 Global Economic Significance of Business Events study commissioned by the Events Industry Council.
That is a lot of people.
Did you know that meetings held in the United States contribute more to national gross domestic product than the air transportation, motion picture, sound recording, performing arts and spectator sport industries? (Corporate Event News)
When people come together, there is an opportunity to share a message but
also to learn from one another.
When people gather:
Business Leaders have the opportunity to recognize the successes of the past.
New Products can be featured, demonstrated and tried.
Participants can share frustrations, seek advice and share best practices.
Vendors can showcase their newest products and solutions.
New business initiatives can be presented and explained.
Participants have the opportunity to learn more about the business direction.
Trends can be revealed, ideas can be debated on how to address trends.
Competitive advantage strategies can be explored.
By-in by attendees for new company direction can be achieved.
Executives can learn more about what is happening in the field.
Up and coming employees have the opportunity to network with business leaders.
Relationships can develop which will ultimately enhance team cohesion.
Training occurs.
Learning happens.
The company strengthens.
Ultimately the customer benefits.
The power of meeting face-to-face is undeniable. While video conferencing, virtual meetings and online learning have their place; nothing can replace the benefit of actually sitting down and discussing the business with peers and leaders.
Be Comfortable While You Converse
Comfort plays a role in helping attendees feel safe and willing to share ideas. Make sure your event includes places that invite debate and discussion. Meeting attendees' needs are also important.
Consider providing several event charging stationsso their handheld devices are fully charged. A fully charge device means, great photos, social media sharing and an ease in gathering participant's contact information.
Make the most of the opportunities presented at your next corporate event. To help in the process, consider partnering with the professionals at E&E Exhibit Solutions, who can help add the extra touches that make an event memorable.
