Castle in Atlanta


Castle VP Philip Hauserman led a webinar on the importance of proactively developing and implementing a crisis communications plan for members of the Georgia Independent College Association Compliance Collaborative. He also shared best practices for managing donor controversies at the Georgia Independent School Association Advancement Workshop.
Castle on Maui


While visiting our Maui office, Castle VP Deborah Spencer joined SVP Keri McIntosh in a community art project, learning and applying the techniques of mosaic glasswork. Deborah and Keri became contributing artists to a custom mosaic surfboard which will be auctioned off at the Annual Fur Ball with proceeds benefiting the Maui Humane Society . Let's hope their creativity "fetches" a pretty price for this charity!
Upcoming Castle Speaking Engagements


"Post This, Not That: Instituting a Strategic Approach to Social Media,"   Association of Independent Colleges and Universities in Massachusetts 2019 Spring Symposium 
(Waltham, Massachusetts)
-- EVP Hilary Allard and VP Carole McFall


"It's Not a Matter of If, But When,"  Automotive Public Relations Council Meeting of the Original Equipment Suppliers Association (Detroit, Michigan)
-- Principal Sandy  Lish  and PRGN partner and Bianchi Public Relations President Jim Bianchi


"Strategies for Managing Sexual Harassment Claims -- Past and Present -- in the MeToo Era," University Risk Management & Insurance Association Northeastern Regional Conference
(Providence, Rhode Island)
-- Principal Sandy Lish, Holland & Knight Partner Paul Lannon, Providence College Interim VP/General Counsel Gail Dyer, and Fred C. Church SVP Sam Daume


"Diversity & Inclusion -- A Risk Management Perspective," Rhode Island CPCU Society Chapter  
(Warwick, Rhode Island)
-- VP Philip Hauserman and Global View Communications CEO 
Greg Almieda
Welcome New Castle Team Members!

Event Manager

Account Executive

  From left to right
Renee Perkins
Events Intern
Jovanny Rosado
PR Intern
Meghan Janeiro
PR Intern

Our Atlanta office is now the exclusive Atlanta affiliate of the Public Relations Global Network (PRGN). Castle has been a member of this international network of independent public relations firms since 1996. With the addition of our Atlanta office, PRGN is now comprised of 56 offices throughout the world.
Welcome, New Clients!



Client News
Education
College of Saint Rose President Carolyn J. Stefanco announced the creation of a Women's Leadership Institute at Saint Rose and the introduction of the College's first cohort of BOLD Women's Leadership Network Scholars. President Stefanco also shared her thoughts on creating educational equality and developing the next generation of women leaders in Education Dive. 
 
Finance
Jeet Singh, CEO and founder of Money Experience, discussed the importance of teaching teenagers about personal finance in Forbes.

Healthcare
South Shore Health System received a donation of $10 million to create The Grayken Center for Treatment. The facility will aid patients who are struggling with mental health issues and substance abuse disorder.

Michael R. Jaff, DO, president of Newton-Wellesley Hospital, was featured on SiriusXM Business Radio's "Mastering Innovation."

Hospitality
New England Authentic Eats CEO Bill Van Epps discussed the company's plan for New England restaurant chains Papa Gino's and D'Angelo in The Boston Globe .

Castle Events Around the World
Even in today's digital world, nothing beats a live meeting or conference. The buzz in the room and face-to-face interaction facilitates audience  engagement  and promotes information retention; it also creates numerous  opportunities for attendees  to network and share new and exciting ideas. Q1 is always a busy time for the Castle Events team, as holding a conference at the start of a new year is the perfect opportunity to motivate employees and communicate mission and goals for the year ahead. We are honored to support our clients in  designing  and executing meetings, trainings, and employee appreciation events. 

The Castle events team kicked off 2019 with:
  • a five-day, 1,250-person corporate sales kickoff meeting in Orlando for a multinational IT firm specializing in CRM software
  • a five-day, 1,600-person sales conference in Austin for one of the nation's largest software and hardware resellers
  • the three-day Ocean Spray Annual Growers Meeting, in Las Vegas, Nevada

Interested in learning more about our event management services, including our anniversary campaigns? Read more here. 

Crisis Communications Update
Expert Commentary: Issues and Events
Castle Principal Sandy Lish shared expertise on crisis communications  on New England Cable News' "This Week in Business." Sandy highlighted best practices for managing communications during sensitive situations against the backdrop of the allegations concerning Robert Kraft, Jeff Bezos, and a slew of other high-profile executives.


NBC Boston interviewed Sandy  on how colleges and universities should consider approaching stakeholder communications to stem the damage of the elaborate admissions scandal that rocked the higher education industry.

Castle VP Philip shared thoughts with The Atlanta Journal-Constitution on the proactive steps institutions not involved in the admissions scandal should consider taking when communicating about their processes and procedures.

Education Dive featured insight from Philip on how colleges and universities can rebuild trust in the admissions process.

Crisis Report: First Quarter 2019 Industries and Issues
Our crisis communications team continued to support clients across a variety of industries in the first quarter of 2019, including:
  • K-12, independent schools, and school systems | Alabama, Florida, Massachusetts, Nebraska, New Hampshire
  • Colleges and universities | Florida, Massachusetts, New York
  • Hospitals and healthcare providers | Massachusetts, New Hampshire, North Carolina
  • Arts organizations | Massachusetts
We are also partnering with an increasing number of organizations to proactively develop, audit and enhance their crisis communication plans and lead proactive tabletop exercises.

Consult Café
The Castle Group partnered with the Massachusetts Nonprofit Network and Babson College to host Consult Café, a first-of-its-kind pop-up communications forum for Boston-based nonprofit professionals. Sandy and Massachusetts Nonprofit Network CEO J im Klocke  discussed the sold-out event (which had a wait list of more than 90 professionals) on Boston Neighborhood Network News.

To read more about Consult Café, check out Castle Account Director Nicole Mazzarella's recent blog post here.

Castle in the Community
Upcoming Client and Community Events
Client Surveys and Initiatives
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Sincerely,

 sandy   wendy

Sandy Lish             Wendy Spivak

Principal/Founder   Principal/Founder

 

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