REGISTRATION IS OPEN: Sign up early and receive an 'UN-CONVENTIONAL' 50% Discount with MABSHOW50 Promo Code
The most 'UN-CONVENTIONAL' Great Lakes Media Show ever is coming your way March 8-11, 2021! As the COVID-19 pandemic continues to affect the the broadcast industry and the world, we are flipping the #MABshow script and making 2021 a fully virtual experience. Registration for the 2021 Great Lakes Media Show is now open. MAB members may enter the promo code MABSHOW50 for an early bird half-price discount, through January 31, 2021. Learn More and Register Today!
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Highlights In This Issue:
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DHS Site Access Letter Addendum Available
In March and again in June, the MAB distributed letters to stations from the Department of Homeland Security's Cyber-Security and Infrastructure Security Agency (CISA). The letters are a precaution with the current COVID-19 emergency and grants broadcasters access to studio and transmitter facilities in the event of a shelter-in-place order or road closures. Read More
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FEMA has Supplied the MAB with Face Masks for Michigan Broadcasters
The Federal Emergency Agency (FEMA) has supplied the MAB a significant quantity of face masks for state broadcasters to be distributed to all radio and television stations. This is part of FEMA's effort to supply all essential communications workers with masks. If you are interested in receiving these cotton, reusable/washable masks for your employees, click here to request masks for your station.
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Action Requested: Help Stop Single Source Public Notices
Please Make A Call or Email your Michigan Rep Before Next Wednesday, December 9. Tell your state legislators to change the Public Notice laws and vote in favor of HB 6334-6440 to allow government entities to choose the way they notify citizens of public notices and promotes better transparency. Read More
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NAB Partners with Journalism Institute to Promote COVID-19 Inoculation
The National Association of Broadcasters has joined forces with the Donald W. Reynolds Journalism institute on a project to identify effective COVID-19 vaccine education messaging so local broadcasters can help encourage listeners and viewers to get inoculated, according to a recent report in Broadcasting+Cable. Read More
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PPP Loan-Funded Expenses Nondeductible If Borrower Has "Reasonable Expectation" Loan Will Be Forgiven
The Paycheck Protection Program (PPP), created by the Coronavirus Aid, Relief, and Economic Security (CARES) Act, provides for loans to individuals and businesses with the unique feature that the loans could be forgiven, under certain circumstances, to the extent that advanced funds were used to pay payroll costs, certain mortgage interest, covered rent and covered utilities (eligible expenses). Read More
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NAB Says 2021 State Leadership Conference will be Virtual
The National Association of Broadcasters has announced its annual State Leadership Conference, which typically brings hundreds of broadcasters to Washington to swarm the offices of their local members of Congress, will take place in a virtual format in 2021. Read More
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 In the Conversion to NextGen TV, Who is Responsible for the Content of the Simulcast Streams?
By: David Oxenford,
Wilkinson Barker Knauer LLP
In one of those weird little quandaries in the broadcast legal world, the FCC just asked for comments on a petition for declaratory ruling filed by the NAB seeking a clarification as to who is responsible for the content of simulcast streams provided to comply with the ATSC 3.0 conversion rules. Read More
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 Detroit SMPTE Presents 'Capturing Remote Content with Ross Production Cloud'
The Society of Motion Picture and Television Engineers (SMPTE) Detroit Section will host a free virtual meeting open to all members, guests and non-members on Tuesday, December 8 at 7:00 p.m. The topic will be "Capturing Remote Content with Ross Production Cloud." Read More
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 Townsquare's WFGR Hires Casey Daniels for Morning Show
Townsquare Media Inc. Grand Rapids, has announced the arrival of new morning show co-host Casey Daniels to Classic Hits 98.7 WFGR-FM. She debuted this past Tuesday. Daniels joins the station's successful current morning host JoJo Girard, to form the Casey & JoJo Show. Read More
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 Kirk Montgomery Joins WGHN
The WGHN (Grand Haven) family of radio stations is proud to announce that Kirk Montgomery has joined the company. Kirk is providing listeners with up-to-date news, partnering with Mary Ellen Murphy on WGHN-FM's Good Morning Grand Haven show. Read More
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 Brad Galli, Jamie Samuelsen Named Finalists for 2020 NSMA Michigan Sportscaster of the Year
The National Sports Media Association announced this month the finalists for the 2020 Michigan Sportscaster of the Year. WXYZ-TV (Detroit) sports reporter and anchor Brad Galli and the late Jamie Samuelsen of WXYT-FM (Detroit) were nominated for the award, awarded annually in Michigan since 1959. Read More
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 WDET Launches Season 3 of 'Created Equal' Podcast
WDET-FM (Detroit) has announced the debut of Season 3 of its podcast series Created Equal. Hosted by Pulitzer Prize-winning journalist Stephen Henderson in one-on-one interviews that were recorded throughout 2020, "Created Equal" pulls apart the strings of inequality that run through the American experience. Each episode explores the question - How did we arrive at this moment in history? Read More
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 Entercom's WOMC Raises $326K for Children's Miracle Network
On November 19, WOMC-FM (Detroit) hosted its third annual Radiothon to benefit Beaumont Children's Hospital/Children's Miracle Network. This year the effort raised nearly $326000! Anchoring the 12-hour broadcast were station personalities JoAnne Purtan, Jim Johnson, Beau Daniels and Aricka McCauly. Read More
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 WBET Raises More Than $101K for Local United Way
Super Hits 99.3 WBET-FM (Sturgis) recently held their 11th Annual St. Joseph County United Way RadioThon, raising a much needed $101,931.18 for area United Way agencies! The on-air event, usually held on the Thursday just before Memorial Day weekend, was pushed back to the Fall of 2020 because of the COVID-19 pandemic. The 2021 RadioThon is on the calendar for May 27.
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 WCSX Presents 6th Annual People Helping People Campaign
Beasley Media Group has announced that its WCSX-FM (Detroit) is presenting The 6th Annual People Helping People campaign in an effort to assist families in Metro Detroit who are facing challenges during the holidays. Read More
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The 2020 BEA Entry Deadline is January 20
It's that time of year again! 2020 has definitely given us some interesting content, and we can't wait to see and hear what you've been able to produce over the past year! The 2020 BEA contest opened on November 9. Learn more at BroadcastExcellenceAwards.com.
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Student Awards Entry Deadline Extended to January 19 after MDHHS Emergency Order
The MDHHS "Pause to Save Lives" Emergency Order has mandated that high schools and universities move to virtual learning through the week of December 7. In light of this, we have decided to extend the entry deadline for the Michigan Student Broadcast Awards to Tuesday, January 19, 2021 at 3:00 pm EST. Entries must have been created and produced from January 1, 2020 through December 31, 2020. We hope that this deadline extension will give you ample time to edit and complete your entries Learn more at StudentBroadcastAwards.com
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 The 2021 Student Awards will be Virtual, You Can Help Make it Great!
We'll be honoring Student Broadcast Award winners with a virtual celebration in April 2021, and we want to make the experience special for them! The MAB Foundation is looking for volunteers to help present the online awards. If you're an on-air radio or television personality, we want to get you involved! Media students from across the state will LOVE seeing and hearing from familiar faces. If you're interested in creating a fantastic virtual experience for the award winners, let us know! We also have sponsorship opportunities for giveaways, Station of the Year presentation, and more! Contact Rachel Krause, krause@michmab.com or 517-484-7447 for details.
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Become a Judge for the 2021 Michigan Student Broadcast Awards
We are looking for talented professionals from across Michigan to help judge this year's Michigan Student Broadcast Awards contest. Online judging takes place in December and January. This is a great way to help build the future of broadcast excellence! Interested? Contact Rachel Krause at krause@michmab.com.
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A Virtual Career Fair will be held as a part of the 2021 'UN-CONVENTIONAL' Great Lakes Media Show from March 8 to 11. This is a wonderful chance for stations to earn valuable EEO credits and connect with rising broadcast stars. Sign up today to be a part of the 'UN-CONVENTIONAL' Exhibit Hall. Use the promo code CAREER to secure your discounted MABF Career Fair booth rate of $150 before January 31, 2021 ($250/Booth after Jan 31).
Learn more and reserve your booth.
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 Loyal Customers
In this valuable session, Gary Moore helps us redefine good customer service, introduces the "four-way promise", explains why the customer is NOT always right, and MUCH more!
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 15 Seconds of Fame!
Sally Kohn shares a great way for you to get some ad dollars from one or more LOCAL non-traditional advertisers!
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Limited Time - LBS Bonus Service!
Need some marketing info for a specific prospect or client? Let us know! During the pandemic, LBS Research has been conducting (and continues to conduct) an ongoing and live study asking broadcast viewers and listeners the same questions that your clients would ask them if they could! We have data on over 500 different products and services that we can apply to your market. By using this data with Pulse Sales Tools, we can provide you a totally customized and compelling one-sheet that will help you to start ad-buying conversations with your client/prospect about their business! Click here for an example of a one-sheet and to see the information that we need from you to create one!
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The MAB is excited to share that Local Broadcast Sales (LBS) is available free to members in 2020.
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Subscribe to
MAB News Briefs
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January 20
Entry Deadline: Broadcast Excellence Awards
March 8-11
'UN-CONVENTIONAL'
Great Lakes Media Show: MABshow.com
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Account Executive
WJMN-TV (Marquette)
Posted: December 3, 2020
Digital Content and Communities Specialist
WDET-FM (Detroit)
Posted: December 3, 2020
Family Engagement Coordinator
WKAR (East Lansing)
Posted: December 3, 2020
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We know your station is great. Now lets show all the other broadcasters across Michigan just how great you are. Send pictures, video and news releases about your station's accomplishments to be featured in the
weekly MAB News Briefs
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The MAB Foundation's mission to encourage, support, and sponsor educational activities for students interested in broadcasting cannot be accomplished without supporters like you. The Foundation wouldn't exist without your continued support and interest in the mission. The Broadcasters must work together to sustain the future of this industry by encouraging the brightest, most creative and energetic students to choose broadcasting as a career. You can make a difference by MAKING A DONATION TODAY at MABFgive.com.
THANK YOU
Foundation Supporters
Kenneth Baynard
Dena Blair
Dan Boers
Julie Brinks
Kristin Burns
Scott Clow
Rob David
Detroit Radio
Advertising Group
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Bruce & Sue Goldsen
Colleen Grant
Tom Hahn
Wendy Hart
Bill Keith
Dan Kelley
Dick Kernen
Julie Koehn
Fred Jacobs
Paul Jacobs
Mark Libke
Jim Lutton
Pam Manor
Stephen A. Marks
Janet Mason
John E. Fetzer Memorial Trust
Christopher Meller
Dr. Peter Orlik
Robert F. Ottaway
David Oxenford
Lawrence Patrick
Jam Sardar
AnnMarie Scaramuzzino
Stephen Schram
Dirk Spillemaeckers
Jason Springer
Rick Sykes
Peter Tanz
Jacquelen Timm
Denise Weston
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Jon Whiting
Jennifer Williams
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Follow the MAB Foundation on Social Media!
Support the MAB Foundation, and stay in touch about upcoming events, awards programs, scholarships and more, by following the MAB Foundation on our social media pages!
 @MABFoundation1  @MAB_Foundation
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Thanks for the Support of Our Associate Members!
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