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Member | Partner News - October 2019
Allegheny National Forest Visitors Bureau
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New 2020-2021 ANF Visitors
Bureau Travel Guide & Map
- Social & Print Marketing
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The Tourists Are Coming - Are They Coming to You?
T
ourists are spending $180 million per year in McKean County. To help attract even more visitors, we are offering a Social & Print Marketing Package for advertisers in our annual Travel Guide & Map.
Place your print ad in the guide and receive both social & print marketing for 12 months - all at one fee!
Ad design is included in the advertising/social marketing fee
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Sales Sheet
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Historic McKean County Pin Trail
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The new collectible pin designs for 10 sites within McKean County were showcased at an event for our pin trail partners, press, McKean County Commissioners, and the ANF Visitors Bureau Board of Directors on October 2.
This new program features a map of participating locations including Penn Brad Oil Museum, Zippo/Case Museum, Marilyn Horne Museum, McKean County Historical Society, McCleery Discovery Center, Serenity Glass Park, Lynn Hall, Eldred WW II Museum, Kinzua Bridge State Park Retail Store and the ANF Visitors Bureau Welcome Center.
Read More
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New Dining Guide & Map for 2020
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Eating is one of the most popular activities for all tourists! This tri-fold brochure is a FREE benefit for all our member restaurants, wineries, craft brewers, grocery stores and farmer markets.
Please make sure your most up-to-date information, including hours of operation, are included. Email:
info@visitANF.com
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New Holiday Shopping Guide for 2020
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To assist our members in attracting shoppers to their retail stores, the ANF Visitors Bureau is busy working on this year’s seasonal shopping guide. The shopping guide will be promoted on social media and in our 13 regional kiosks.
This is a FREE benefit of membership for all our businesses which are shopping destinations offering items for resale to the public. Send your most recent information to
info@visitANF.com
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Shop Small Saturday November 30
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Download customizable marketing materials in the Shop Small Studio, compliments of American Express.
In about 2 minutes, you can create personalized profile pics, an email template, a poster and more to promote your business and help attract even more customers.
Shop Small
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Call for Artists & Vendors: Holiday Market
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This Holiday Season, Bradford’s Main Street Program will be hosting a “Holiday Market” in Historic Downtown Bradford.
Starting Sat. Nov 2, 2019 through Dec. 21, 2019, the market will run every Saturday. The Market will be located at 62 Main Street (Rear Building).
The fee is $100.00 which covers an 8’x10’ space for this time frame. Vendors are responsible for their own booth set up and payment processing.
For an application email Sarah at
smatzner@bradfordpa.org
or call
814-368-7170
ext. 111. Applications are due by October 15.
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- PR Web - Press Release - Fall in Love with the Allegheny National Forest - 150 exact article pickups - potential reach- 29,291,986
- Bus Tours Magazine - FRONT Cover - Sept/Oct Issue - national publication
- 1-86-Rt 17 Fall Tab - Allegheny National Forest-2-page article
- PennLive.com - Kinzua Bridge State Park Ranked as Nation’s Best
- GANT News - Harrisburg - Kinzua Bridge State Park named Best in Culture by Bus Association
- TribLive - Aug. 31, 2019 - Hiking through the sky, below it at Kinzua Bridge State Park - Bob Frye - Everybody Adventures
- Summer Local - Explore PA - Cruise into Fall on these Scenic Byways
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- TripAdvisor - Aug 1 - Aug 31 188,903 impressions. Primary Clicks: 2,936; CTR: 1.55% (average is .08)
- Pittsburgh Post-Gazette - 2019 Fall/Winter Travel - Circulation - 310,300 +online banner
- Bus Tours Magazine - circulation 23,000 + 13,000 direct eblast
- Where & When - Fall Edition - circulation 300,000 +online
- PA Route 6 Guide - Annual - 100,000 copies +online
- Group Tour Media - Sept - circulation 33,000 +online
- Pinpoint Magazine - Fall - Quarterly Magazine - circulation 5,000 +online
- RoadRunner Magazine - Sept - circulation 83,641 +online (Canadian distribution)
- Backroads Magazine -Oct - circulation -50,000 +online
- Summer Local - Sept - circulation 10,000 +online
- NY Outdoor News - circulation - 37,000 - Sept 6, Sept 20
- OH, Outdoor News - circulation 22,000 - Sept 13
- PA Outdoor News - circulation 39,000 - Sept 13
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Tracking - Social Media - September
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Facebook
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Reach: 100,774; Friends
: 79,208
Website
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Total visits for Sept.10,275 Page views - 24,662
- Top countries Sept: US, Canada, India, U.K. Netherlands, Germany, Argentina, China, France
- Top Referrers: visitpa.com, facebook.com, m.facebook.com, duckduckto.com, l.facebook.com, ecosia.org, pennlive.com, googlequicksearch, lantzcorners.com
- Cities: Pittsburgh, New York, Erie, Toronto, Harrisburg, Philly, Buffalo, Altoona
- Most Popular Pages: KBSP, Kinzua Sky Walk, mobile-home, lodging, camps-campgrounds, hiking, downloadmaps/guides, attractions, fall-in-the-forest, allegheny-reservoir
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Marketing Hint: It’s ALL About the Photos
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Give the public what they are looking for - photos which show people enjoying your destination. The public is responding to personal photos showing people doing activities - hiking, biking, kayaking or snowmobiling.
Although the inspirational photos of a beautiful lobby, restaurant or view are still important, TripAdvisor and Crowdriff both agree it is the photo with people in them which are generating the most bookings. Send us your NEW photos featuring people!
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Featured Member:
Cummins Country Charm
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Charming new shop offering hand crafted decorative wreaths, gift items, home décor with a farmhouse theme, seasonal decorations, jewelry, ladies’ accessories, Antique Candle Company, and Old Whaling Soaps. Craft Workshop schedule on Facebook.
24 Main Street
Bradford, PA
814-362-7482
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The Allegheny National Forest Visitors Bureau, the official Destination Marketing Organization for McKean County, Pennsylvania, works with our member/partners to market and promote our area as a tourism destination, thereby generating new income into the region.
Check our Press Releases
Sincerely,
Linda Devlin, Executive Director
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Copyright © 2019. All Rights Reserved.
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