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Dear Colleagues,
Fall is my favorite time of year - when the seasons change and the leaves turn. I have been inspired by the tenacity and care of our clients and friends over the past seven months. You are all trying hard to create deals, serve the needs of older adults and their families, keep your communities safe and healthy, manage through crises and life events with compassion and love, and learn new technologies to keep your teams feeling appreciated.
I have been energized by our new podcast and amazed at how quickly we have grown the distribution - largely through the partnership with our co-host Fred Fishkin. Fred and I worked together decades back when he was at CBS radio and I was at ThirdAge Media.
Our newsletter readers and contributors, our podcast listeners and our conference and academy leaders all have a shared vision and mission of giving older adults a voice and empowering them with technology. We have all had to pivot and pivot again this year. We have had to radically rethink our businesses and what they can deliver and how. I hope that you can join us this December to share your best practices and lessons learned at our 3rd Annual What's Next Longevity Innovation Summit.
Looking forward to connecting with you this fall,
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AARP Releases Poll Findings from Battleground States
Earlier this month, AARP released findings from a series of presidential and U.S. Senate polls in key battleground states. AARP surveyed likely voters in Arizona, Colorado, Florida, Georgia, Iowa, Maine, Michigan, Montana, North Carolina, Pennsylvania, and Wisconsin. You can read the details here, but there are some consistent themes across the polling that are worth highlighting:
- The contests are very close and there are very few undecided voters.
- 65+ voters will likely play an important role, particularly women.
- Three issues that are disproportionately important across party lines: Social Security, Medicare and lowering the cost of prescription drugs.
- AARP is seeing a huge shift in how voters plan on casting their ballots. Significant numbers, especially among the 65+, plan to vote absentee or in-person during early voting periods.
Voters 50+ cast the majority of ballots every election, and they're not a lock for either party. As we head into the homestretch of this pivotal election season, candidates need to address the interests and concerns of these voters if they want to win. More information on AARP's Protect 50+ Voters campaign can be found here.
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MFA Launches New Podcast Series with Fred Fishkin
When a leading authority on longevity teams up with an award winning tech journalist to create a groundbreaking podcast, the result is: What's Next: Living Longer, Better, Smarter. Join Mary Furlong, Fred Fishkin and guests to explore the intersection of longevity, technology and aging. Episode 1 is available here and also on our YouTube page. You can subscribe and listen to the podcast on Amazon Music/Audible, Apple, Google, Radio Public, Spotify and more! Have an Amazon Alexa? Just ask it to play: "Living Longer, Better, Smarter podcast." Episode 2, sponsored by VitalTech, is now live - don't miss out!
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What's Next Longevity Innovation Summit: December 3rd
Wondering why you need to attend this year's What's Next Longevity Innovation Summit? Join us this year and have the opportunity to learn from leading experts in the longevity market including:
- Bob Blancato (Matz Blancato & Associates)
- Richard Eisenberg (Next Avenue)
- Annette Fellows (UnitedHealth Group)
- Ted Fischer (Ageless Innovation)
- John Hopper (Link-Age Ventures)
- Sarah Jones (Best Buy Health)
- Nancy LeaMond (AARP)
- Laurie Orlov (Aging and Health Technology Watch)
- Beth Sanders (LifeBio)
- Carrie Shaw (Embodied Labs)
- Sherri Snelling (Caregiving Club)
- Joy Toliver (National Institutes of Health)
- Charlotte Yeh (AARP)
If you want to position your company as a leader in the longevity market, this is the place to be! As a friend of Mary you can enjoy 20% off your ticket when you register today with code: LongevityInnovationSummit2020Current event sponsors include AARP, Ageless Innovation, CareLinx, Embodied Labs, Nationwide, VitalTech, and Ziegler Link-Age Funds. Sponsorships are still available, please contact us to learn more at: longevitysummits@gmail.com
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New Partnership: CareValidate and The Aspire Group
CareValidate and The Aspire Group announced a partnership to deliver a safe return to work and play solutions across multiple industries. CareValidate offers a comprehensive reopening solution to employees, students, sports teams, movie studios, and consumers that operationalizes the 4 major requirements from the CDC for reopening: Daily Health Screening, Contact Tracing, Case Investigation, and Testing. Aspire's professionally trained sales and service staff will be tasked with lead generation and building relationships between CareValidate and parties in need of their solutions. Read the full press release here.
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iN2L Releases Research Report on Senior Living Communities
Senior living community leaders believe engagement technology is more important now than they did last year, according to a new research report released by iN2L, the leading provider of person-centered digital engagement to the senior living market. The report, "Senior Living 2020: The State of Engagement and Technology," examines how community leaders view and value senior engagement technology now versus before the COVID-19 pandemic.
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Embodied Labs Highlighted in Forbes
Earlier this month, Sergey Young, Founder of The Longevity Vision Fund, wrote a Forbes article about the five technology innovations that he felt would have the biggest impact on healthcare in the next ten years. He shared that virtual reality that is used for training, such as Embodied Labs' Alfred Lab, will change the way that caregivers understand their patients so that the care provided to them is optimized.
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Free Webinar TODAY on Financial Gerontology
FREE Webinar on Financial Gerontology from First Clearing, Wells Fargo Advisors: Corporate gerontologist, Sherri Snelling, joins Bill Coppel, Chief Client Growth Officer at First Clearing, Wells Fargo Advisors to present the third in a series of Financial Gerontology Master Classes for financial advisors, "Guiding Clients Through the Perfect Storm" today at 4:15pm ET. The webinar is offered free to all advisors and anyone working in the aging field to better understand how to build trust and resiliency in a post-pandemic world as we live longer in an era of uncertainty and "the greatest societal change since WWII." Click here to register.
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Life Science Nation Healthtech Partnering Week 2021
Life Science Nation (LSN) is proud to announce the newest digital partnering conference, Longevity, Health & Innovation, co-organized with Mary Furlong & Associates, the preeminent leader in the longevity education market. While Covid has ravaged the conference and event industry, LSN has seen tremendous growth in early-stage partnerships throughout life science and healthcare and looks forward to expanding through the week-long partnering event. The need to connect buyers and sellers is greater than ever, and LSN is proud to partner with Mary Furlong & Associates to facilitate these conversations in the longevity market. Learn more here.
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Upcoming 2020 Virtual Events
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Books, News, and Reports
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