April 2018, Issue 2


WAV Group Newsletter
By Marilyn Wilson

Homes.com recently put RESO Standards to the test.

What is the real business value of RESO Data Standards? A new Homes.com Case Study shed some serious light on the subject. They have proven that moving to standardized data and the RESO Web API is saving them thousands of dollars in development time, allowing them to redeploy that energy to more innovative endeavors.
By Victor Lund

The real estate industry has adopted new standards for managing Multiple Listing data feeds, converting from the Real Estate Transaction Standard (RETS) to the new RESO Web API. For years the brokerage group has lobbied the National Association of REALTORS® to require that all Multiple Listing Organizations deliver data to brokers and their technology providers using Application Programming Interfaces (APIs). Today, these new data feeds are now available and they are delivering more value than brokers imagined.
By Kevin Hawkins

When I meet the “father of Public Relations,” Edward Bernays, he was in his 90s. I was a USC grad student in the School of Journalism working on my Masters in Public Relations (MPR). A small group of us had gathered at a Public Relations Student Society of America reception at a national conference to meet the living legend. His body may have been feeble, but his brain was still wickedly razor sharp.
By David Gumpper

General Data Protection Regulation (GDPR) compliance crisscrosses every business in the real estate industry. Yes, it’s another acronym and it is not tech driven. Well, almost not tech driven.