The Nonprofit Insider: May 1, 2019
Surprise! A brief history lesson:
Did you know that May Day (May 1 of each year) is a seasonal celebration and a day to celebrate workers' rights? We'll honor both!
The Online Donation Investigation
May Results
It's the Online Donation Investigation's 1 year anniversary! We hope that this effort has provided viewers with great examples and a push to tighten up your organization's online donation presence. Look out - a new investigation is headed your way!

This month, Erie City Mission was chosen and won the $25 donation - congratulations!

Through our investigation, we discovered the following positive highlights:
  • The donor is kept on site to make their gift
  • The donation is made through a secure processor – the SSL certificate is present, there is PCI information, and reCAPTCHA is used
  • Recurring giving has multiple options: weekly, monthly, quarterly
  • The form fields are kept to a minimum
  • There are social sharing options, post-donation

Want to brush up on online donation page best practices? Click here to check out resources!
Calling All Nonprofit Marketing Professionals!
Looking for specific tactics to improve your nonprofit's online marketing? Join NPP and Lesley Ridge Allen on Tuesday, May 14, 2019 for our next "Midday Marketing Meet-Up" - "Why Digital Marketing is Failing (And What You Can Do About It.)"

Digital marketing evolves at a rapid pace, one that often leaves marketing managers exhausted, confused, and overwhelmed. During this session, Lesley will share the three mistakes nonprofits make when marketing online and a remedy to get your strategy back on track.
NPP Blog:
5 Ways Nonprofits Can Be More Competitive in Attracting Talent
We recently released reports from the 2018 NWPA Nonprofit Salary Survey. In response to these reports, we will share blog posts which reflect on the data. Click here to check out the latest post, "5 Ways Nonprofits Can Be More Competitive in Attracting Talent."

When you have high-quality staff, your organization can better fulfill its mission and achieve the greatest impact. But no matter how much we invest in staff wages, it’s unlikely that the salaries we can offer will ever meet or exceed those available in the for-profit sector.

So what’s the answer? How can we be more competitive? One answer is to emphasize non-salary compensation.
One Step Forward Conference 2019
Join coaches Bill Cox and Andy Kerr to “Level Up Your Communication: Tools for Talking” at the One Step Forward Conference this Friday, May 3rd at the H O Hirt Auditorium!

Andy Kerr and Bill Cox will deep dive into the topic of communication, presenting on the following:

  • Moving from Communication to Connection 
  • Strategies for Effective Listening 
  • Mastering your Stories
  • De-escalating Skills to Minimize Defensiveness 

Bonus! Nonprofit professionals can enter the code "nonprofit" for a special discount (only $29.99!). Grab your ticket today.
More Opportunities for Further Learning!
Decoding Financials for Nonprofits with the Pennsylvania Association of Nonprofit Organizations (PANO) on May 23, 2019 at the Blasco Library. Learn more here!
Nonprofit Leadership Boot Camp with the Alliance for Nonprofit Resources and Slippery Rock University on June 7, 2019 at Slippery Rock University. Learn more here!
'Tis the Season for... Interns!
This edition of the Nonprofit Insider is brought to you by one of our valued Associate Members, Knox McLaughlin Gornall & Sennett, P.C.!
(814) 240-2490