FOR IMMEDIATE RELEASE
May 21, 2018 

IMD Launches Newly Rebranded, Redesigned Website
New site attracts partners with collaborative initiatives and a strategic vision
of the country's second largest urban medical district
CHICAGO-The Illinois Medical District (IMD) today launched its newly redesigned website, reflecting a shift in the IMD brand and organizational goals. The new site shares with future partners the exciting opportunity that IMD residence presents and how to pursue residence in the IMD. The website is the product of a collaboration between the IMD, Remedy Chicago and Graph Synergie.
 
"We're excited to share our new website with the IMD community and the world," said IMD CEO/Executive Director Dr. Suzet McKinney. "Our story is what sets us apart, and this site lets us tell it in new and dynamic ways, while highlighting the impact of our incredible partners on the practice of medicine."
The site is organized as a visual representation of the IMD's strategic vision and is designed to better tell the organization's story as a global healthcare innovation community in one of the world's greatest cities, while also imagining the next chapter as written by future partners. Its goal is to answer two simple questions - "why" and "how" to reside in the IMD.
 
With more than 40 healthcare organizations, four world class hospitals, educational facilities, research labs and a biotech business incubator, the IMD offers a unique chance for prospective partners to join an ecosystem that is rich with talent and potential.
 
To imagine this potential fulfilled, The IMD partnered with Montreal-based creative agency Graph Synergie to create a flyover video that illustrates a future IMD shaped by the next generation of visionaries. This video serves as a gateway on the new website for potential partners to envision their place in a 24x7 community of innovators.
 
In addition to its diverse mix of talent and uses, the IMD has 31 acres of land available for development. The IMD works closely with real estate consulting partners at CBRE to attract the types of businesses that will help create a more synergistic environment that moves medicine forward, while supporting the economic growth and development of the surrounding communities.
"This new site will play a key role in helping us establish the IMD as the world's next great health innovation destination," said Dr. McKinney. "The IMD has a rich heritage that is rooted in Chicago, but we're ready for a bigger stage."
 
Readers can stay up to date with the latest IMD news, and sign up for the organization's monthly newsletter, The Catalyst, here. To submit items for the news section, contact the IMD here.
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Situated in the heart of one of the world's most admired cities, the Illinois Medical District (IMD) offers partners a unique ecosystem of knowledge, collaboration, and resources, plus something more: the opportunity to impact the world's next great district for healthcare innovation. Together, IMD partners accelerate discovery and commercialization that is reshaping the practice of medicine, generating prosperity for everyone.

Media Contact
Ryan Gage
Director of Marketing and Communication
312-738-5800
RGage@medicaldistrict.org