Our Free Trade Agreement with the European Union (the Comprehensive Economic and Trade Agreement or CETA), signed in October 2016 and provisionally implemented on 21 September 2017, provides Canadian exporters with a great opportunity to diversify their markets and lessen our dependence on the US. Yet it's underutilized as during the first year of its implementation, European exports to Canada have grown about 10% but Canadian exports to Europe grew a mere 1%.

This seminar will explain the content of this major Trade Agreement and what it means for Canadian businesses, how to benefit from it, focusing on the trade of goods. This session will be of interest to companies and individuals involved or wanting to get involved in international trade and diversify beyond the US market, in particular importers and exporters of tangible goods.