The TTB has announced the publication of a
rulemaking document (Notice No. 176)
in the Federal Register of Monday, November 26, 2018, in which the bureau proposes to update, simplify and clarify the labeling and advertising regulations for distilled spirits, wine and malt beverages.
ACSA will be soliciting your feedback on TTB’s notice of proposed rulemaking on labeling. We will have more details shortly.
This rulemaking is the latest phase of TTB’s multi-year effort to
Facilitate Commerce through a Modern Labeling Program Focused on Service and Market Compliance
, one of the five strategic goals outlined in the bureau’s current Strategic Plan. In recent years, TTB has made significant improvements to modernize its labeling program and reduce approval times for labels and formulas by employing a range of strategies, including:
·
Eliminating the need to obtain formula approval in certain instances;
·
Expanding the list of changes that can be made to approved labels without getting a new Certificate of Label Approval (COLA);
·
Updating COLAs Online and Formulas Online to better meet user needs and expectations;
·
Increasing guidance about label and formula requirements by improving content on TTB.gov and offering webinars; and
·
Adding staff to improve overall service levels.
TTB says that, when finalized, the updated labeling and advertising regulations will facilitate industry compliance by simplifying and clarifying regulatory standards, incorporating guidance documents and other current policies into the regulations, and reducing regulatory burden on industry members where possible.