November 26, 2019 - Issue 19-48


Good Afternoon 

What's your answer when someone asks you what you do?

Do you answer with something like. "I'm a business coach" or "I'm a real estate broker"?

Try answering with passion that people can identify with. For example:
I help business leaders build stronger teams and reduce employee "churning".
I help families find and buy the home of their dreams.

Lincoln Kokaram recently wrote a book entitled with P.A.S.S.I.O.N. He describes how people with "mundane" jobs make a difference because they do their work with passion and 110% commitment. It's a quick read (a little over an hour for me, a slow reader), and very inspiring.

People who work with passion make a difference, whatever their role is. Attitude shows!
A janitor working with passion leaves his or her mark on the clean orderly result. 
A top producing "hot-shot" real estate agent who works with a dour attitude adds little value to the world. He or she will likely have short-lived success.

As we've often discussed, mindset makes all the difference in performance. For my "signature" piece on mindset go here. Browse other titles here.

Whatever your beliefs happen to be,.I've found most Judeo-Christian life advice to be very sound..In my experience, those who genuinely embrace and live by the word of God are nearly always sound people. They're very different from those who give it lip service on Sunday, and cheat on their partners during the week. Lincoln is a good example of a committed Christian. 

He uses many biblical references. For those less inclined to read religious teachings, don't be put off by that. It's great counsel!

Happy Thanksgiving. I hope you find many things in life to give thanks heartily for. Whether life is treating you well, or throwing you a curve, gratitude is the key to making it better!
John Stevens


Note: Archived issues of The Unity Community are available here.
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Do you work with P.A.S.S.I.O.N.? If you do everyone you touch knows it! Do you have a particularly memorable experience with a passionate performer? Reply to this message or  go here to talk about it .


Do you find value in  The Unity Community ? What do you like about it?

How could I make it more valuable to you?

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How about contributing something? It can be your work or someone else's. I'll give you and the author ample credit for your contribution if I use it.

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How's 2019 Shaping up for You? 
 
 
Imagine going to a unique networking event. At this special event, you find all your ideal prospects waiting to talk to you.

Our proprietary process can give you this kind of exposure to the people you want to help!

We find and start conversations with your ideal client prospects. Then we communicate your value, and get them to schedule appointments with you...all on autopilot. This can happen for you! Learn how here.  
 
 
When you join Smart Money Network's Business Accelerator Platform , we:
  • Edit your LinkedIn Profile Page so it better attracts people in your market. 
(Hint: What painful issue do you resolve for your clients? If your LinkedIn profile describes how you make your clients' lives better, it's rare! Most describe the merchant's qualifications and expertise. They say little about what he/she does to eliminate clients' pain.)
  • Search LinkedIn's hundreds of millions of members for the few thousand who match your ideal client profile. Y ou define your  best prospect for us .  
(Even if you can find these people manually, it will take hours away from your work with your current clients.)
  • Invite about 100 of these best prospects every day to connect with you on LinkedIn.
  • .Send a welcome message to those who accept your invitation and connect.
(Typically 15% or more. Currently nearly 40% of my invitees are connecting.) 
  • Deliver something of value to them from you, and then do it again! 
  • Begin a "drip campaign" of carefully timed messages, continuing to provide value. These messages give...give... give...and then ask. No pitches!
 
All of these messages come from you personally. We want and expect your input in developing them...unless you want us to just do it. You can follow the threads and adjust your messages as you see better ways to engage your prospects. We're always ready to talk with you about improving your messaging.
 
Want to "ripen" an opportunity with a direct personal message? Take over the exchange manually whenever you see a "hot" prospect you want to engage with your unique message.
 
Click here to learn how you can put this program to work for YOU!
 
 
 
P.S.  Unity Copywriting can help you with other materials to engage your prospects and clients, and stay top of their minds.   Let's discuss how these materials can help you with your marketing!
About John

Throughout a career spanning over 45 years my management style has been one of building teams to bring several competent people together to focus on a common objective. I noted early in my career that, in most organizations, there is an enormous amount of time, energy, and effort wasted by people working at cross purposes.

As I transition to life in the Argentine outback, my focus shifts from coaching to helping other business coaches and advisers get their message out to their prospective clients. With my first-hand knowledge of the benefits of effective business coaching, I am uniquely qualified to help business advisers of all stripes convey their message.

Contact Info
John B. Stevens, Freelance Copywriter
Phone:
814-590-3854

Unity Copywriting
814-590-3854
[email protected]
https://www.unitycopywriting.com
©  Unity Copywriting™ 2019 - Marketing Support for the Business Coaching Industry

Unity Copywriting
[email protected]