Today, it is with great enthusiasm, that we proudly announce our new name, Homebuilders Association Vancouver (HAVAN), complemented by a new brand identity. This change is a sign of progress, in response to the changing digital landscape, and a reiteration to the association's commitment to strengthen the benefits of membership.

 

Staff and industry specialists Spring Advertising have worked for over a year to ensure the enhancements and brand evolution paid homage to our association's legacy and core foundation, based on which we have built a position of leadership.

 

Homebuilders Association Vancouver is a simple yet strategic name change, which allows us to quickly convey a clear message across all platforms to stakeholders and the general public. It emphasises the association's core focus on Homebuilders, with the addition of the descriptor Association positioning members as leaders within the residential construction industry, and the use of Vancouver acting as an iconic term for the greater region. The abbreviated acronym HAVAN itself is a memorable word, easily said, and one which plays off the idea of 'home as one's haven'.

 

Check out our new brand identity video, located at www.havan.ca. We'll be sharing a similar version with homeowners as we re-introduce our new identity, and encourage followers to our social accounts and website.

 

The bold new icon is designed to represent the association's position of leadership - across all levels of government, and Metro Vancouver municipalities, with a complete suite of consumer and member resources, for all housing forms relating to home building, buying, and renovation.

 

Even as times change, our goal remains the same - to help you, our members connect with consumers and industry resources to strengthen your businesses, adding value to your membership. We remain connected to our provincial and national offices, as well as government and industry relations, proactively working with them to realise our collective vision.

 

We encourage you to embrace our new brand identity, and help share and showcase our new logo. By linking back to HAVAN, collectively, members will help to raise HAVAN's profile, and strengthen our voice as we advocate on your behalf, on issues relevant to your business and industry.

 

As always, your digital logo files can easily be accessed on the Members' Only page of the HAVAN.ca website, or click to download here.

 

Link back to HAVAN.ca when you post your new digital logo on your website. We look forward to working with each and every one of you, as together, we are more visible, and empowered to enact change.

Bob de Wit