New Wave of ADA Website Lawsuits
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Recently, there have been a slew of lawsuits filed across the country alleging that owners and operators of hotels and other places of lodging are using websites that violate the Americans with Disabilities Act (“ADA”). These lawsuits are different than the wave of lawsuits and demand letters sent to so many hotels and other places of public accommodation the last few years alleging that those companies failed to make their websites accessible for users with visual, hearing and physical
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impairments by not adhering to the Web Content Accessibility Guidelines (WCAG). (For more information about the WCAG issue, check out our prior posts on that issue
here and
here.)
ADA regulations require hotels to make reasonable modifications in their policies and practices when necessary to afford goods, services, facilities, privileges, advantages, or accommodations to individuals with disabilities. Because the purpose of a hotel’s website is, in large part, to allow members of the public to review information pertaining to the goods and services available at the hotel and then reserve appropriate guest accommodations, such websites have been found to be subject to the requirements of ADA regulations.
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These CLIA Associate Members have had experience with ADA Compliant Websites, please contact them for assistance.
myeres.com
:
Brad Flom, brad@myeres.com, 800.711.9955
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Emergency Action Plan Resources
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We have heard from members who understand the importance of implementing an effective Emergency Action Plan. In light of the recent natural catastrophes such as the wildfires and floods, as well as the tragedies created by humans, such as the Mandalay shootings in Las Vegas, there is heightened awareness among hoteliers that disaster can strike without warning. And there is even more scrutiny of a business' preparedness for an emergency.
These resources can aid in the development of your Emergency Action Plan:
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Social Media Dos and Don’ts for Hotels
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Managing a successful social media account for a business takes more effort than many people realize. A schedule or calendar must be created along with taking or locating appropriate photos, creating captions, responding to comments, engaging followers, etc. all while juggling normal daily operations. If you are starting a new social media account or simply want to refresh your existing account, we have compiled Social Media Dos and Don’ts to help even the most novice Social Media Manager create amazing social media accounts.
Do
- Be Engaging – When fans or guests like and comment on your posts, reply to them! Taking the time to respond to feedback and comments shows your guests that you care about their opinions.
- Be Genuine – Social Media is a conversational platform, and you should treat it as such. Post authentic content and respond with genuine comments. Do not let your guests think your posts and replies are automated.
- Be Relevant –Relevant content is more attractive to your audience and makes them more likely to engage. In addition, be sure to brand your page and complete all of the information in your profile that a potential customer might need such as your telephone number and website URL.
- Research – Research your audience. Try to discover what they would like to see and what they are most likely to engage with. The best way to do this is to see what content has garnered the most engagement in past posts or to see what posts work best for your competitors. Use reporting features to analyze what platforms and hashtags work best for your brand - perhaps you receive more interaction on your Facebook page than your Twitter account. The more knowledge you have the more you can improve your social media strategy.
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Bobbie Singh-Allen Re-elected to Elk Grove Unified School District
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CLIA Executive Vice President/Chief Operating Officer Bobbie Singh-Allen has won her re-election to Elk Grove Unified School District. She ran unopposed. Bobbie secured bi-partisan endorsements before the filing deadline. Her supporters included teachers, elected officials, community leaders, parents, and more.
The Elk Grove Unified School District is the 5th largest school district and serves over 63,000 students and operates a budget of nearly a billion dollar.
"
CLIA congratulates Bobbie and her pending unopposed re-election to Elk Grove United Community School District Board. They are fortunate to have her participation with their very important work as we are at CLIA. Way to go Bobbie!" David Bowman, CLIA President
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CLIA Members Discount for Enhanced Listing in California Visitors Guide
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CLIA Members Pay Only $462 for an enhanced listing in the 2019 Official California Visitors Guide
- Save $703!
- 500,000 copies distributed
- Marketing to guests who might not know of your property
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Unbelievable Savings for CLIA Members, Friends and Family
In-store: Save 60% off regular price and an additional 30% off Sale price and Clearance. Simply Scan bar code at checkout
Online: Save up to 65% off using online code: HOSPT5
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California Lodging Expo® and Conference
December 3, 2018
Crowne Plaza – Los Angeles – Commerce Casino
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“Myths and Mayhem: Reinventing Service in a New Hospitality Climate”
Keynote Speaker
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The premier Lodging Expo in California, FREE to attendees, is now open for registration.
What can attendees expect?
- Great education sessions
- Fascinating speakers
- Drawings for prizes and cash
- Industry Luncheon
- Wine Tasting
- Scholarship and Excellence Award Presentations
- Networking, Networking, Networking
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Thank you to our Expo Sponsors!
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We Appreciate Our CLIA Sponsors
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Click icon to hear Glenn's latest informative and entertaining podcast!
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(916) 925-2915
1017 L Street #527
Sacramento, CA 95814-3805
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